Like throwing jelly at a wall, poor communication never sticks.Too much information and not enough relevance is a problem that pervades almost all business communication. So what's the answer? More relevance and a lot less jelly."The Jelly Effect" teaches you simple, memorable and costless ways to win more attention and more business. Imagine how effective you'd be if you communicated only what was relevant 100 percent of the time. You would be better at talking to others, presenting, networking and selling. You would excel in interviews, meetings and pay-rise discussions. The benefits would be endless."The Jelly Effect" will show you how to get the best out of any situation, whether you're speaking to an individual or a group, formally or informally, inside or outside your organisation. By the time you close the final page of this book, you will be armed with practical, proven techniques that will help you be more effective in all your business dealings."Andy Bounds taught me more about effective presenting than a lady who'd previously taught two US presidents."-Drayton Bird, chairman of Drayton Bird Partnership and world leading authority on direct marketing
Andy Bounds helps people communicate better.
Awarded the title Britain's Sales Trainer of the Year, and described by AstraZeneca's Global Communication Director as "a genius, whose advice can't be ignored", Andy's insights stem from the fact his Mother is blind. This has given him a lifetime's experience of communicating from someone else's point of view... so critical when seeking to persuade others.
Andy's first book The Jelly Effect is an international best-seller. James Caan described his new book The Snowball Effect as "A toolbox of powerful techniques that will help anyone communicate more powerfully, effectively and confidently than ever before."
Andy typically speaks at 40-50 major conferences per year. He has spoken in 30+ countries, to audiences of all sizes. He has delivered keynotes at the Professional Speakers Association conference, as well as for blue-chip companies, Governments, professional bodies and business experts.
Andy lives in West Kirby with his wife Emma, has four children - Megan, Jack, Maia and Tom.
To receive Andy's weekly communication/sales tips, sign up at www.andybounds.com/tips, or follow him on Twitter @andy_bounds.