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A lovingly researched guide to the classic clothing worn by the Ivy League university fraternity in the 1960s, a look that a certain stylish breed of men have never grown out of. In their book, Londoners Graham Marsh and JP Gaul, enthusiasts of all things button-down and cool, dissect the key elements. (Daily Telegraph )
An homage to this dress code, which Marsh admits has become an addiction. (Independent )
If you are of modernist persuasion, have a love of the classic, need some sartorial tips or just want to know the heritage of ivy brands that are still doing swift business today among the current crop of hipsters, this book should be a nailed-on (or should that be buttoned-down?) purchase. As I said earlier, The Ivy Look isn't some kind of defining text, but it is an excellent guide to set you on a journey. On the evidence here, it's a journey I would recommend, even if you don't fancy going all the way. (www.modculture.co.uk )
With preppy fashion's popularity as high as its turn-ups, this history of natty US dressing through vintage Mad Men-style posters and pictures of icons such as Paul Newman, it's classy, and small enough for your chino pockets. (Short List )
An homage to this dress code, which Marsh admits has become an addiction. (Independent )
If you are of modernist persuasion, have a love of the classic, need some sartorial tips or just want to know the heritage of ivy brands that are still doing swift business today among the current crop of hipsters, this book should be a nailed-on (or should that be buttoned-down?) purchase. As I said earlier, The Ivy Look isn't some kind of defining text, but it is an excellent guide to set you on a journey. On the evidence here, it's a journey I would recommend, even if you don't fancy going all the way. (www.modculture.co.uk )
With preppy fashion's popularity as high as its turn-ups, this history of natty US dressing through vintage Mad Men-style posters and pictures of icons such as Paul Newman, it's classy, and small enough for your chino pockets. (Short List )
Product Description
A pictorial celebration of the clothing and accessories that dominated the American male dress code from 1955 to 1965.
Democratic, stylish and comfortable, the Ivy Look was the height of cool, worn by presidents and hipsters alike, and its impact and influence can be seen to this day in the clothes of designers such as Ralph Lauren, and in the continuing popularity of classics like the Harrington jacket and Levi’s 501s.
Digging deep into the vaults, the book combines new illustrations and still life shots of original clothing and accessories with contemporary magazine advertisements, key movie posters and album cover art, and photographs of icons like Steve McQueen, Paul Newman and Miles Davis to bring the Ivy Look into sharp focus.
Democratic, stylish and comfortable, the Ivy Look was the height of cool, worn by presidents and hipsters alike, and its impact and influence can be seen to this day in the clothes of designers such as Ralph Lauren, and in the continuing popularity of classics like the Harrington jacket and Levi’s 501s.
Digging deep into the vaults, the book combines new illustrations and still life shots of original clothing and accessories with contemporary magazine advertisements, key movie posters and album cover art, and photographs of icons like Steve McQueen, Paul Newman and Miles Davis to bring the Ivy Look into sharp focus.
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Most Helpful Customer Reviews
7 of 8 people found the following review helpful
Format:Paperback
... on Ivy style from the English point of view, a movement that has only been explored in a handful of print and online essays until now.
The enthusiasm and knowledge of Messrs Marsh and Gaul shines through this highly readable little book, and they are not afraid to pronounce the occasional idiosyncratic and personal view. Many colour illustrations and old advertisements make this a book to dip into time and time again.
For anyone even remotely interested in the style and where it ties into mid-century design, jazz, graphic art and London, this will be an enjoyable and worthwhile read.
The enthusiasm and knowledge of Messrs Marsh and Gaul shines through this highly readable little book, and they are not afraid to pronounce the occasional idiosyncratic and personal view. Many colour illustrations and old advertisements make this a book to dip into time and time again.
For anyone even remotely interested in the style and where it ties into mid-century design, jazz, graphic art and London, this will be an enjoyable and worthwhile read.
5 of 6 people found the following review helpful
Format:Paperback
The book is exactly what it says it is, an illustrated pocket guide.I am pleased I made the purchase and have no hesitation in recommending others to do the same.
The mention of John Simons and The Ivy Shops bring personal memories flooding back as I was privilaged, at the age of 14, to work as a Saturday boy in the Edgware branch and was very soon introduced to the likes of Benson, Crusaders and Miles Davis. Taken under the wing of John and his friends(because that is what the staff appeared to be, his friends)I also worked at Wembley, Putney and Richmond.
Fantastic education that has undoubtedly influenced my way of dressing ever since.
To John and all his managers, wherever they may be today, I thank you.
The mention of John Simons and The Ivy Shops bring personal memories flooding back as I was privilaged, at the age of 14, to work as a Saturday boy in the Edgware branch and was very soon introduced to the likes of Benson, Crusaders and Miles Davis. Taken under the wing of John and his friends(because that is what the staff appeared to be, his friends)I also worked at Wembley, Putney and Richmond.
Fantastic education that has undoubtedly influenced my way of dressing ever since.
To John and all his managers, wherever they may be today, I thank you.
9 of 12 people found the following review helpful
Format:Paperback
This is an elegantly crafted piece of work that manages to cover all the bases and so should appeal to the intelligent and interested layperson as much as the established Ivy devotee. It is to be hoped that our Japanese friends will make much of it and turn it into something of a cult classic along the lines of 'Take Ivy'. Many of the illustrations are inspirational, such as the one of John F. Kennedy in sunglasses and Shetland sweater and the great Anthony Perkins looking rather sinister in a great corduroy jacket. The vintage advertising will be a dream for anyone unfamiliar with that Golden Age.
Graham Marsh will be well known to jazz and movie enthusiasts already for his work on Blue Note and West Coast album covers, whereas J.P. Gaul may need an introduction. You might catch him at the new John Simons shop when it opens and can then ask him at first-hand about how it feels to be a pioneer of Ivy style in the UK.
Buy two copies at least - your friends will want to borrow one!
Graham Marsh will be well known to jazz and movie enthusiasts already for his work on Blue Note and West Coast album covers, whereas J.P. Gaul may need an introduction. You might catch him at the new John Simons shop when it opens and can then ask him at first-hand about how it feels to be a pioneer of Ivy style in the UK.
Buy two copies at least - your friends will want to borrow one!
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Most Recent Customer Reviews
The Ivy Look
Great reference book and well illustrated with excellent reproduction of the original adverts as I remember them! What a brilliant nostalgic trip. Read more
Published 1 month ago by ffoulksey
EXCELLENT!!!!!
An excellent pocket guide to what can (as the forward suggests) become an obsession (has for me!). Nice photos & 60's advertisements, lots of icon association (McQueen et... Read more
Published 7 months ago by H Bradley
Must Have
I think this is the key book for Ivy Leaguers Look. Great pictures, good descriptions, compact sized and very Cool
Published 8 months ago by Marc Cercos Artis
Fantastic
My husband had wanted this book for years and he can't stop looking at it. Vary pleased, fantastic pictures. An essential for anyone interested in the era and fashion.
Published 11 months ago by Lynn
Even women love this book ...
An absolutely indispensable guide for anyone interested in classic clothing. Incisive and knowledgeable mini essays from two writers who really know what they're talking about. Read more
Published 17 months ago by Peggy Olsen
Ivy look
Essential reading if you are the slightest bit mod, great details and information. When you are curious about how modernism started this gives you a heads-up, more photos would... Read more
Published 18 months ago by Rainey
Great pocket Ivy look guide.
A lovely little book some super images and write up.
And a super price i love it.
Put it on your wish list or order today. = )
And a super price i love it.
Put it on your wish list or order today. = )
Published 18 months ago by jason
Interesting UK take on an American style
Interesting UK take on an American style. The authors' interpretation of what constitutes the "Ivy League Style" of the late '50s/early 60's is curiously broad. Read more
Published 20 months ago by some guy
Listmania!
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