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The Investment Answer
 
 

The Investment Answer [Kindle Edition]

Gordon Murray , Daniel Goldie
3.5 out of 5 stars  See all reviews (4 customer reviews)

Print List Price: £9.99
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Product Description

Book Description

The only lecture needed for investing/personal finance

Product Description

The good news is that people today expect to live longer, healthier lives. The bad news is that many of us will not have enough money to retire comfortably. The solution to this problem is wise investment of the wealth we accumulate during our working lives, but the unfortunate truth is that when it comes to investment, many of us don’t know where to start.

Daniel Goldie and Gordon Murray aim to change the way we think about investing and influence the way we select financial advisors, invest our money and assess the results.
In THE INVESTMENT ANSWER they provide readers with the necessary background to make the five key decisions that have a significant impact on the overall investment experience so that they will never again be afraid of financial markets or uncertain about what to do with their money.

Product details

  • Format: Kindle Edition
  • File Size: 544 KB
  • Print Length: 80 pages
  • Publisher: Piatkus (25 Jan 2011)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B004K1EK0G
  • Text-to-Speech: Enabled
  • X-Ray:
  • Average Customer Review: 3.5 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Bestsellers Rank: #346,945 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

3.5 out of 5 stars
3.5 out of 5 stars
Most Helpful Customer Reviews
8 of 8 people found the following review helpful
5.0 out of 5 stars Investors Start Here! 3 Nov 2010
Format:Paperback
This book explains in a nutshell the difference between investing and speculating.

The prologue is spot on in terms of who benefits in the financial world i.e. the financial industry

If you are looking for a straight forward no nonsense book on investing then this is it. The book takes you through each stage you should consider, why and backs up those reasons with evidence

Highly recommended.
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2 of 2 people found the following review helpful
5.0 out of 5 stars The truth will out! 25 Dec 2011
Format:Hardcover|Verified Purchase
It's always good to see authors who simply want to help investers
rather than manipulate them.
As a Wealth Manager & Financial Planner myself, I know what
works, and happily ignore the lies and deceipt that abound out
there.
In short - keep it simple by investing in risk assesed asset class
passive portflios, and aim to achieve your goals with the
minimum risk. Review and rebalance each year, and ignore the
hype and noise from the Active Fund Managers who only have
their own interests at heart - not yours!
As someone said when shown a marina full of yachts owned by
Fund Managers - "where are the customers yachts?".
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2 of 2 people found the following review helpful
3.0 out of 5 stars US Focussed but interesting nonetheless 6 Dec 2010
Format:Kindle Edition
Written for the US personal investment market but has relevance and interest for UK readers. I bought eBook version and was surprised how short it was, it's pamphlet length.
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1 of 2 people found the following review helpful
1.0 out of 5 stars Never ever buy a book like this again! 28 Jun 2011
Format:Hardcover
Saw a mention of this book on Bloomberg. Pressed a few buttons and had it on kindle. ABSOLUTE WASTE OF TIME. I think it is close to a scam for which I fell for. I have learnt my lesson. Never buy a book again without properly looking at it.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.0 out of 5 stars  212 reviews
649 of 673 people found the following review helpful
5.0 out of 5 stars Elegant summary of the core of personal investing 21 Sep 2010
By Stephen Huxley - Published on Amazon.com
Format:Paperback|Verified Purchase
One of the advantages of a college education with a major in finance is that you learn the fundamentals, and, more importantly, you learn the boundaries of the universe in terms of what the field includes and what it excludes. Spend an hour or so reading this book, and you will also get that comfortable feeling that comes from knowing that you understand what personal investing is really all about. You will get the "big picture" and how it affects you.

I have been a full time faculty member teaching at the college level for the past 35 years and must say that the authors have managed to capture the essence of personal investing in about as few pages as I have ever seen and with a clarity that is very rare in books on this topic. I intend to make it required reading for both my undergraduate and graduate personal finance classes.

I might also add that any negative reviews posted to this site are likely to come from Wall Street brokers who make their living by exploiting the general public's ignorance on investing. These brokers don't like books that clarify and illuminate rather than mystify and obfuscate basic principles. As a lifelong educator, I applaud Goldie's and Murray's noble effort to help readers educate themselves so as not to be fooled by the same Wall Streeters who disgraced themselves in 2008 and nearly destroyed our economy with their greediness. Anyone who feels they don't know enough about investing should read this book. It is a gem.
165 of 179 people found the following review helpful
5.0 out of 5 stars The title says it all - The Answer 30 Aug 2010
By Peter C. Gotcher - Published on Amazon.com
Format:Paperback
You won't be getting this book from your broker for Christmas. You don't need to read a bunch of "Beat The Market!!!!!" books to develop a sound approach to investing. Evaluate your personal investment goals and timeframe, take a gut check on your appetite for risk, and accept that risk and returns are correlated. The authors make a compelling, data driven argument in under 100 pages that describes a "no regrets" approach to investing. Market timing, stock picking, commodity speculating, etc. ultimately benefit the trading pros over the average investor. Choose your asset allocation model with a few simple principles, then buy diversified global capitalism for your equity component with low expenses. And hold it. Done. You won't be the big winner in any given year, but you will likely out perform 95%+ of investors who buy the proven myth that they can beat the market. There are many purveyors of this snake oil, but few truth tellers. Murray and Goldie get it right, and this book is so short and to the point that you must read it.
130 of 144 people found the following review helpful
5.0 out of 5 stars the investment primer for everyone 21 Aug 2010
By B. Smith - Published on Amazon.com
Format:Paperback|Verified Purchase
I just read The Investment Answer this morning in under an hour and it is brilliant -- comprehensive without being overwhelming, easy for a broad audience to read and understand, and most importantly, easy for anyone to execute.

Over the last 30 years, this is the model we have used to invest, and it has served us very well. But we have not been able to articulate this sensible plan to friends and family (especially our children) in a way that was understandable and compelling. The temptation to "take the bait" from Wall Street is strong. Many friends and colleagues who are more "sophisticated" investors suffered the sad outcomes so elegantly described in the book.

Gordon and Daniel -- thank you, thank you for writing this book. I am placing my order for 10 copies to give away to family and friends this morning. You have accomplished what few have -- a lasting legacy that will positively impact many families for a lifetime!
63 of 71 people found the following review helpful
5.0 out of 5 stars All you need to know for a successful investment experience 20 Oct 2010
By Lex - Published on Amazon.com
Format:Paperback
Like losing weight, successful investing is based on a few simple concepts. However, also similar to losing weight, the concepts are not always easy to implement. It takes discipline to execute the simple concepts of eat less and exercise more. It also takes discipline to execute the simple concepts of diversification and rebalancing. Dan Goldie and Gordon Murray have done a terrific job of breaking down successful investing to a few core concepts. They explain the concepts in layman terms, always keeping it short and simple. The beauty of this book is the brevity yet clarity of each concept covered. You do NOT need to read a 300+ page book to understand investing. There is now this book, which is under 80 pages...but even a quicker read than you might think because of the font and graphs. I read the entire book in two hours one evening. I have an undergrad degree in Finance and Economics and have spent about five years combined time earning my CFA and CFP(r) designations. YET, if you simply commit to spending two hours reading this book, you will be privy to all the key investment principles that took me 20 years in the business to discover. Not only do I give this five stars, but I plan on buying 50 books and giving them away to every relative and friend I have. Disclosure: I don't know either author nor have I met either one. I'm just in the same industry and delighted that someone actually wrote the book that I wish I had written.
49 of 55 people found the following review helpful
5.0 out of 5 stars Run, don't walk, to get this book!! 27 Aug 2010
By Nancy Leopold - Published on Amazon.com
Format:Paperback
Several years ago, Gordon sat my husband and me down to show us the beta version of this book. We'd been friends for years and he felt strongly that we needed to know how to protect our money. His arguments were so clear and compelling that we moved our investments from a traditional retail broker to an investment advisor with an investment philosophy based on the concepts in this book -- efficient markets, modern portfolio theory, diversification, and asset allocation.

For the first time, we felt confident that we and our investments were in good hands. Then the recession hit. Our portfolio did less badly than many and rebounded faster than most. And with this book, we understood why.

Run, don't walk to buy this book or download the pdf version. It will give you the peace of mind and sense of control that ONLY happens when you understand how the financial world really works. With what we learned, we felt ready to act in our own best interests. You will too.
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