This practical book provides managers with five essential steps to improve their business intelligence and allow them to carry out the kind of reality check they need to maintain competitive advantage for their organization. The author′s simple, step–by–step model offers managers a vital tool for analyzing their business and improving performance.
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‘ …provides an effective, simple and practical model…useful to all managers who need to make clear objective decisions.’ (Proffessional Manager, October 2010) ‘ Bernard’s simple, step–by–step model offers managers a vital tool for analysing their business and improving performance.’ (Better Business Focus, August 2010). ‘ Bernard Marr’s book is manna from heaven for those who prefer to base decisions on facts.’ (Quality World, October 2010). ‘…engaging and informative…the practical format of the book ensured it wasn′t a difficult or time–consuming read.’ (Inside Knowledge, January 2011). ‘…this book describes a useful, evidence–based model to achieve a more intelligent company.’ (UK Excellence, January 2011).
From the Inside Flap
This book is written for the practicing manager, it is easy to read and understand and the key points are illustrated using simple everyday analogies and examples.Not using the best available data to inform decisions might be a choice in good times, but when times are hard and competition is fierce it is a necessity.
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1 of 1 people found the following review helpful
By SJ SWANN
Format:Hardcover
This is a brilliant book that outlines state-of-the-art management thinking and highlights the strategic importance of business intelligence and analytics. My background is in IT and this book gives you example after example of how companies like Google, Tesco or Yahoo have put BI and analytics to work.
A highly recommended read for anyone interested in generating true competitive advantage!
A highly recommended read for anyone interested in generating true competitive advantage!
By Cherie
Format:Kindle Edition|Amazon Verified Purchase
Comprehensive, practical and a great guide to create greater impact.
Bernard Marr is recognized as one of the thought leaders in performance management and is linked to professional accountancy bodies.
Bernard Marr is recognized as one of the thought leaders in performance management and is linked to professional accountancy bodies.
Format:Hardcover
This is a straight forward book that challenges the way organisations collect and use data to manage organisational performance. For those not familiar with his work or style, Bernard is one of those people who is able to express ideas simply and to the point. And as the subject of his book suggests, he provides much evidence to support his message.
The book starts out by defining what 'Evidence based Management' (EbM) means, with the subsequent chapters explaining each of the five stages and how to accomplish them.
This is not a vague academic book, as Bernard takes the time, backed up by examples and case studies, to explain each stage. And although he comments that "software cannot replace the critical process of a senior management team debating and reaching consensus on the drivers of strategic success ...", he does cover the role of BI and CPM systems. In particular he shows how they can be implemented to reveal the data and issues that count, so that informed decisions can be made.
I greatly enjoyed this book and highly recommend it to anyone who is looking to transform or implement a performance management framework. I am sure I will make frequent reference to it in my various consulting engagements.
The book starts out by defining what 'Evidence based Management' (EbM) means, with the subsequent chapters explaining each of the five stages and how to accomplish them.
This is not a vague academic book, as Bernard takes the time, backed up by examples and case studies, to explain each stage. And although he comments that "software cannot replace the critical process of a senior management team debating and reaching consensus on the drivers of strategic success ...", he does cover the role of BI and CPM systems. In particular he shows how they can be implemented to reveal the data and issues that count, so that informed decisions can be made.
I greatly enjoyed this book and highly recommend it to anyone who is looking to transform or implement a performance management framework. I am sure I will make frequent reference to it in my various consulting engagements.
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Most Recent Customer Reviews
5.0 out of 5 stars
Wish I could have read this years ago
Great book that outlines how to turn your data into intelligent decision making. If you want some practical insight (illustrated through many real case examples) on how to improve... Read more
Published on 21 Nov 2010 by Jenny McGregor
5.0 out of 5 stars
As ever a very practical book
I have worked in financial management for years and have read some of Mr Marr's earlier works. This book really resonates with me. Read more
Published on 26 April 2010 by F. Baum
5.0 out of 5 stars
A must read
A fantastic book full of real case studies and examples of good practise. Marr's approach is clear and concise. Read more
Published on 21 April 2010 by C Smith
5.0 out of 5 stars
The Intelligent Company - A thought provoking book
A must read...
This book redefines the fundamentals of good business management by bringing together strategic thinking with the latest insights from performance analytics and... Read more
This book redefines the fundamentals of good business management by bringing together strategic thinking with the latest insights from performance analytics and... Read more
Published on 14 April 2010 by Whiskeydry
5.0 out of 5 stars
Very good book!
This is the best business book I have read in years...great examples from top companies, very readable and many practical ideas and tools. Read more
Published on 11 April 2010 by Evelyne242
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