I literally devoured this book and I am sure that I will refer back to it again and again. David Boyle is an original thinker and a gifted writer who generously shares in every chapter his crystal clear vision of a more humane and productive way of organising ourselves, our public services and the business world. "People's passivity seems to get in the way of making change happen. Yet organisations tend to be designed to make clients and customers as passive as possible". Add to this a tendency, all be it unconsciously, to view staff as `sheepwalkers' and the case is made for putting the `human element' back at the heart of any organisation and to stop this obsession with efficiency and focus on effectiveness instead. I particularly enjoyed the sections on how deep is our need for reciprocal human relationships and for the first time now understand why I get so angry with call centres and the like - when anonymous, script bound people at the end of the phone break these ties of reciprocity, that as human beings we expect in our relationships, it is going to make anyone angry.
More than ever before in our history we need imaginative and effective staff and managers who are given the freedom to innovate and take up the challenges that society faces. This book is an excellent resource to kick start a more positive and productive future. It also eloquently describes the dangers of simply relying on more of the same, which clearly isn't working. Highly recommended.