The Fred Factor
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Product Description
Book Description
How passion in your work life can turn the ordinary into the extraordinary
Product Description
Mark Sanborn met his postman, Fred, just after he moved to Denver. Fred knocked on his door, introduced himself and welcomed him to the neighbourhood. He also asked Sanborn about himself and how he wanted his mail handled while he was away. Needless to say, Sanborn was shocked. He asked Fred more about his job and how he approached it. Fred's answers inspired him to develop motivational seminars promoting Fred's attitude and approach to life. To embody the Fred philosophy is to realise and practise that:--Everyone can make a difference--Success is built on good relationships--You must continually create value for others and it doesn't have to cost anything--You can reinvent yourself whenever you want. In this succinct and inspiring guide, Sanborn shows us how we can all truly make a difference everyday and become a 'Fred', as well as how to recognise, reward and attract Freds into our lives. (20040414)
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Customer Reviews
Most Helpful Customer Reviews
0 of 2 people found the following review helpful
Format:Paperback
This book was to shallow to be usefull.
But the ideas er ok and some of the examples are a little inspiring .. but not much more.
But the ideas er ok and some of the examples are a little inspiring .. but not much more.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
111 reviews
40 of 44 people found the following review helpful
Nice review of the value of going the extra mail
21 May 2005
Format:Hardcover|Amazon Verified Purchase
This short book focuses on a mailman Mark Sanborn met, a man named Fred. When the author first met Fred, Fred took an effort to get to know his new customer, and find ways to do a better job as a mailman. This book about the value of doing a better job, how to build relationships, and why we should take initiative. In short by going the extra mile we'll have a better life, and others will benefit.
It is a good book, and a short book. It is well written. The book is entertaining and at the same time makes many good points.
The first of four sections covers how the author met Fred the mailman, and how very quickly the author realized that Fred was a superstar mail carrier. The basics of what a "Fred" is are explored, and then the author mentions sightings of other "Freds."
The second section explains how you can become a Fred. Basically you need to build relationships with others so you know them well enough to then be able to be create, take initiative and make a difference.
The third section gives pointers on how you can help others grow into being Freds. The basic steps are to:
1) Find - how do you recognize a Fred
2) Reward - how should Freds be rewarded
3) Educate - how help people improve their Fredness
4) Demonstrate - model the correct behavior
The final section recounts the value and importance of being a Fred.
This is a book worth reading. It provides a good reminder and motivation to go the extra mile and do a better job.
It is a good book, and a short book. It is well written. The book is entertaining and at the same time makes many good points.
The first of four sections covers how the author met Fred the mailman, and how very quickly the author realized that Fred was a superstar mail carrier. The basics of what a "Fred" is are explored, and then the author mentions sightings of other "Freds."
The second section explains how you can become a Fred. Basically you need to build relationships with others so you know them well enough to then be able to be create, take initiative and make a difference.
The third section gives pointers on how you can help others grow into being Freds. The basic steps are to:
1) Find - how do you recognize a Fred
2) Reward - how should Freds be rewarded
3) Educate - how help people improve their Fredness
4) Demonstrate - model the correct behavior
The final section recounts the value and importance of being a Fred.
This is a book worth reading. It provides a good reminder and motivation to go the extra mile and do a better job.
25 of 28 people found the following review helpful
It doesn't take much to stand out
8 Aug 2004
Format:Hardcover
Ever had a waiter ask, "Somethin' to drink?" while you look at your menu? How about a hotel clerk that says "Help you" like a question or a secretary who says "may I ask what this is in reference to?" when you try to call someone? The fact is, we hear so many monotone responses so often that "excuse me" "nice to meet you" and "have a nice day" seem to have no meaning at all. But then there's Fred, the guy who looks you in the eye, goes the extra mile, and adds a personal touch to the service he provides you. In today's ever-so-competitive markets, you'd think the personal touch approach would be second nature. The thing is, it's not, and this probably won't change. Sanborn isn't trying to teach clever people a shortcut--he's simply trying to remind us that genuine effort and a personal approach will never go out of style.
28 of 34 people found the following review helpful
The HEART of business.
25 Aug 2004
Format:Hardcover
What I love about The Fred Factor is that it counters the notion that to succeed in business means somehow abandoning your values. Mark Sanborn makes a case that success in business, or life, for that matter, is a matter of embracing the values of service, caring, and doing the right thing. This is a book that should be standard issue for every employee of every company. Outstanding!
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