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Amazon.co.uk Review
In this slim, pocket-sized volume, Ira Stephen Behr lists 70 of the total 285 Ferengi Rules of Acquisition that guide the behaviour of all Ferengi businessmen (the rest have not yet been revealed to mere humans). The introduction, ostensibly written by Quark, DS9's resident Ferengi bartender, sells the Rules in language amusingly similar to that used by the 100s of books currently available that promise to teach the reader how to succeed in business. Quark assures us that if we want to live the good life and see our profits increase, all we need to do is memorise, contemplate and apply the Rules of Acquisition. However, as the 19th Rule reminds us, "Satisfaction is not guaranteed".
The body of the book consists of the Rules themselves, one to a page, illustrated by a dozen black and white stills from the shows. Some are downright cynical, like Rule 261, "A wealthy man can afford anything except a conscience" but others make straightforward business sense, such as Rule 218, "Always know what you're buying".
This book may not make you rich but it certainly underlines the similarities between Ferengi business practices and the free-market capitalism we see all around us today and reminds us all that there is more than a grain of truth in the 284th Rule: "Deep down everyone's a Ferengi". --Elizabeth Sourbut
Product Description
The Ferengi are greedy, avaricious, ruthless, cowardly and completely unscFor centuries the famous Ferengi Rules of Acquisition have been the guiding principles of the galaxy's most successful entrepreneurs. These 285 Rules of Acquisition range from,
#1 "Once you have their money, never give it back."
to
#21 "Never place friendship before profit."
These rules and hundreds more have taken many successful Ferengi to new frontiers of profit.
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First Sentence
Once you have their money . . . you never give it back. Read the first page
Front Cover | Copyright | Excerpt | Back Cover
Once you have their money . . . you never give it back. Read the first page
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Front Cover | Copyright | Excerpt | Back Cover
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Most Helpful Customer Reviews
8 of 8 people found the following review helpful
Format:Paperback
Quark's Rules of Acquisition do not only represent the dogmas of Ferengi business models, they equally contain larger than life quotes and one liners that do not only make you think... but also make you smile, recognising that the rules are universally 'true'; eg. # 44: "Never Confuse Wisdom With Luck".
The Ferengi Rules of Acquisition are a witty and intelligent collection of greedy and unscrupulous business slogans, hence representing a true reflection of Ferengi culture and trade ethics.
Conclusion: 100% satisfaction at a more than reasonable price!
3 of 3 people found the following review helpful
Format:Paperback
This is a great little precursor to "Legends of the Ferengi." Given the timing of this little treasure, it's a very good trek extra. As far as it being rules to live by, I don't know about that. For collector's sake, this is a pure must have! It's definitely worth the nominal fee. (Just don't pay retail) {ssintrepid}
2 of 2 people found the following review helpful
Format:Paperback|Amazon Verified Purchase
And 'always know what you are buying' - i.e. it is only the 70 revealed ones out of the total 285 - the rest seemingly fit only for the more advanced scholars of Ferengi lore.
They are brilliantly funny, a must have for any trekkie, and at the end of the day, as likely to make you successful in business as anything more serious on the topic such as The One Minute Manager. Quark even gives some useful advice, before the book launches into the rules themselves.
Go for it - you know you want to! And at the price per laugh it is actually a bargain - then again beware of free advice ;)
They are brilliantly funny, a must have for any trekkie, and at the end of the day, as likely to make you successful in business as anything more serious on the topic such as The One Minute Manager. Quark even gives some useful advice, before the book launches into the rules themselves.
Go for it - you know you want to! And at the price per laugh it is actually a bargain - then again beware of free advice ;)
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Most Recent Customer Reviews
Amusing
This was bought as a Kindle download as a surprise laugh for my wife and although it only contains about 13o Rules of Acquisition it has provided some amusement and my wife... Read more
Published 4 months ago by Paul of London
Small but effective
Small paper back book. Goes up to rule 285 and has a couple of extra blank pages for you to add any more rules that have been mentioned since the book came out. Read more
Published 9 months ago by Tamcat
Don't you know your Rules of Acquisition?
You can find a complete list of the known Rules of Acquisition of Memory Alpha (and a list of those mentioned in novels on Memory Beta) but back in 1995 when the book was published... Read more
Published on 8 May 2010 by S. Carey
you would save money finding them on the net
IT's true these rules can be found online, that way you save money, though on the other hand, the book is so cheap that you could buy it. Read more
Published on 15 Feb 2007 by Janne Lauridsen
Must Have for any trader and of-course: TREKIE.
"Once you have their money, you never give it back" or "no good deed ever goes unpunished". These are two of over 200 rules of those little gready guys, very alike the 20th century... Read more
Published on 21 May 2005 by Pedro Veiga Grilo
A Little Small...
The Rules of Acquisition have always been my favourite thing about the Ferengi, apart from ex-Grand Nagus Zek. Read more
Published on 12 Oct 2003 by Dave
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