Product Description
Covers all the critical entrepreneurial attributes, from vision to commitment, and from risk taking to customer focus
Examples and lessons from some of the world′s most successful entrepreneurs, including Richard Branson, Ken Bogas and Kwek Leng Beng, and ideas from the smartest thinkers, including Stephen Covey, Peter Drucker and Tom Peters
Includes a glossary of key concepts and a comprehensive resources guide
From the Inside Flap
Covers all the critical entrepreneurial attributes, from vision to commitment, and from risk taking to customer focus
Examples and lessons from some of the world′s most successful entrepreneurs, including Richard Branson, Ken Bogas and Kwek Leng Beng, and ideas from the smartest thinkers, including Stephen Covey, Peter Drucker and Tom Peters
Includes a glossary of key concepts and a comprehensive resources guide
From the Back Cover
ExpressExec is organised into ten core subject areas making it easy to find the information you need:
01 Innovation
02 Enterprise
03 Strategy
04 Marketing
05 Finance
06 Operations and Technology
07 Organizations
08 Leading
09 People
10 Life and Work
ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.
