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Most Helpful Customer Reviews
2 of 3 people found the following review helpful
Format:Kindle Edition|Amazon Verified Purchase
This book is only 50 or so pages long which is definitely not in this books favour, some could call it the most overpriced blog article you'll find in amazon, however it does provide some additional value to those not first sold on Steve Blank's book.
I would argue that taking careful notes from blank's book will serve you better AND most importantly this book only covers the first section of Blank's book 'Customer Discovery'. I would recommend to avoid this specific book but if you do buy it certainly don't read this until you have read Blank's masterpiece!
I would argue that taking careful notes from blank's book will serve you better AND most importantly this book only covers the first section of Blank's book 'Customer Discovery'. I would recommend to avoid this specific book but if you do buy it certainly don't read this until you have read Blank's masterpiece!
4 of 6 people found the following review helpful
Format:Paperback
If you measure the value of a book by the number of pages you get for your pounds, look away now. The Entrepreneurs Guide to Customer Development is a slim and comparatively expensive volume. But if you're looking for a short, actionable summary to Steven Gary Blank's "The Four Steps to the Epiphany" this book will seem like excellent value. I've added more post-it tabs and made more notes in the margin in this book's less-than-100 pages than in many much weightier volumes. It seems Mies Van de Rohe was right - in this case, less is more.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
41 reviews
56 of 58 people found the following review helpful
good, but not what it says
28 Sep 2010
Format:Paperback|Amazon Verified Purchase
First of all, this is NOT, as the title claims, a cheat sheet to The Four Steps of the Epiphany.
Right in the book, on page 21, the authors state that this book focuses on the first step only (Customer Discovery). And I quote: "Future books will attempt to tackle other portions of the Customer Development process - believe us when we say that Customer Discovery is more than enough to 'bite off' at one time."
I am docking the book one star for this. The authors should know better.
Okay, now for the real question - Is this book worth getting, or should you just get Blank's original?
Get them both. Read Blank's first, then read this one and use it to update the notes you took from Blank's book. They work well together but I would not just get this one, as you only get a small piece of the whole picture (per the authors' own admission).
It's worth $30 if you actually use it, but don't assume it's a shortcut to Blank's book. It's only 1/4 of a shortcut.
Right in the book, on page 21, the authors state that this book focuses on the first step only (Customer Discovery). And I quote: "Future books will attempt to tackle other portions of the Customer Development process - believe us when we say that Customer Discovery is more than enough to 'bite off' at one time."
I am docking the book one star for this. The authors should know better.
Okay, now for the real question - Is this book worth getting, or should you just get Blank's original?
Get them both. Read Blank's first, then read this one and use it to update the notes you took from Blank's book. They work well together but I would not just get this one, as you only get a small piece of the whole picture (per the authors' own admission).
It's worth $30 if you actually use it, but don't assume it's a shortcut to Blank's book. It's only 1/4 of a shortcut.
29 of 31 people found the following review helpful
Insanely High Price for a 30 Page News Article
17 Feb 2011
Format:Paperback|Amazon Verified Purchase
This is book is a hack job - bad editing, very small amount of content stretched out through use of many blank pages, huge spacing, lots of drawings that add very little, tiny page size, and other tricks. Even with all their chicanery, the book is only 96 pages. It's hard to get past the lack of business integrity given the ridiculous price for this long article posing as a business book.
Borrow the book if you most - these guys do not deserve your money.
Other books are better and cheaper - try "Marketing Straight to the Heart" for one.
It's half the price, has 200x the amount of tips and info, and the writer has more experience.
Borrow the book if you most - these guys do not deserve your money.
Other books are better and cheaper - try "Marketing Straight to the Heart" for one.
It's half the price, has 200x the amount of tips and info, and the writer has more experience.
10 of 12 people found the following review helpful
Sorry, but I had to return it
17 April 2011
Format:Kindle Edition|Amazon Verified Purchase
I'm not sure what is going on here, but I should have read the other reviews first. Another reviewer mentioned it was only 30 pages. Seems a little longer to me, but not more than 45 or 50.
I'm giving it 2 stars because although it wasn't that bad, it's just not complete nor honest. And it's way too expensive for what it is.
I'm giving it 2 stars because although it wasn't that bad, it's just not complete nor honest. And it's way too expensive for what it is.
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