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The End of Advertising as We Know it
Sergio Zyman (Author), Armin Brott (Author) Average Customer Review:   (1)
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Zyman began his career in an advertising agency, worked his way up to become the chief marketing officer of Coca–Cola and now runs his own marketing consulting firm. Readers might expect him to be a friend of the advertising industry, having played on both sides. But he doesn′t hold... Read More |
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