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The Economics of Strategy 2nd Edition
 
 
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The Economics of Strategy 2nd Edition [Hardcover]

David Besanko , David Dranove , Mark Shanley
5.0 out of 5 stars  See all reviews (6 customer reviews)

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Hardcover £164.35  
Hardcover, 22 July 1999 --  
Paperback £39.59  
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Economics of Strategy: International Student Version Economics of Strategy: International Student Version 5.0 out of 5 stars (6)
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Product details

  • Hardcover: 656 pages
  • Publisher: John Wiley & Sons; 2nd Edition edition (22 July 1999)
  • Language English
  • ISBN-10: 0471254541
  • ISBN-13: 978-0471254546
  • Product Dimensions: 25.8 x 21 x 2.8 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Bestsellers Rank: 664,965 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Review

“…the book seeks to supply an economic lens for viewing the broad sweep of the strategic activities of the firm.” (Times Higher Education Supplement, Thursday 28th February 2008) --This text refers to an alternate Hardcover edition.

Product Description

A number of peripheral discussions have been eliminated, particular those for which there was substantial mathematics with little insight to show for it.
∗ Chapter on measuring cost and benefit advantage have been eliminated.
∗ Integrates insights from the theory of the firm, industrial organization, and strategy research.
∗ Contains hundreds of examples to illustrate how the economic principles of strategy apply to the actual business world.

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Most Helpful Customer Reviews
10 of 10 people found the following review helpful
Format:Hardcover
Well, I have read many books on strategy and organization but none has been so thorough, exciting and intuitive as this! Insisting on "the need for economic principles", the authors explore a considerable number of topics in industry evolution and firm dynamics in a very consistent, analytic and understandable manner. In contrast to most books adopting a purely qualitative analysis that disorients most serious strategy readers, this book provides a thorough quantitative arsenal for analyzing effectively and consistently almost every possible business situation... In brief: If you think business is a game, then this book is definitely its Manual.
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7 of 7 people found the following review helpful
Format:Hardcover
Excellent book! The book covers (all) the aspects of Microeconomics/Strategy in a fantastic and very readable manner. Ok, there's quantitative stuff, but kept down to a minimum. Personally, one of the view "must buy" text books in strategic management.
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4 of 4 people found the following review helpful
Format:Hardcover
Truely outstanding book. Comprehensive coverage of the economic reasoning behind strategic decisions. Shame most consulting firms may have never heard of this. If there is only one book in your life you want to read about strategy and economics then this is it.
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