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The Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
The Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
Alina Wheeler
Average Customer Review: 4.0 out of 5 stars  See all reviews (1)
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"...anyone building or changing an identity should use this book for each stage. Smartly written, cleanly laid out, helpful examples...." (Brandchannel.com, June 2004) "The book′s easy style and comprehensive scope make it an appropriate choice for design students and professionals in... Read More

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