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The Day of the Peacock: Style for Men 1963 - 73
 
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The Day of the Peacock: Style for Men 1963 - 73 [Hardcover]

Geoffrey Aquilina Ross , Christopher Breward
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Product details

  • Hardcover: 144 pages
  • Publisher: V & A Publishing (21 Feb 2011)
  • Language English
  • ISBN-10: 1851776001
  • ISBN-13: 978-1851776009
  • Product Dimensions: 27.6 x 22.2 x 2 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 327,222 in Books (See Top 100 in Books)

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Product Description

Product Description

In the 1960s men's fashion witnessed an extraordinary rebirth that led to lasting social, cultural and commercial change - what media commentators came to coin the Peacock Revolution. "The Day of the Peacock" takes a fascinating look at the shops, celebrity photographers, tailors and fashionable dressers who made up the scene - all illustrated with photographs, outfits and ephemera drawn from the V&A's superb archives. Broad in range and scope, and neatly evoking the 60s atmosphere of optimism and opportunity, the author looks at the era's most dashing figures - including John Stephen, Tommy Nutter, Cecil Beaton,Mick Jagger and Patrick Lichfield - and discusses such iconic shops as Granny takes a Trip, Blades, Hung on You and Mr Fish. This richly illustrated personal memoir evokes a definitive break from the past - from a time when one could invariably guess a man's occupation from how he dressed, to a time when a man might make dressing himself his occupation.

About the Author

Geoffrey Aquilina Ross is an author, editor and columnist. He worked for London's Evening Standard and has edited several magazines including FHM. During the 1960s he was the first male Fashion Editor at Vogue. Named FashionWriter of the Year in 1972, he has also lectured on Fashion at Central St Martins. Christopher Breward is Head of Research at the V&A. His previous publications include Fashion and Modernity (2005) and Swinging Sixties (V&A 2006).

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1 of 2 people found the following review helpful
Format:Hardcover
The Sixties saw an explosion of creativity and flamboyance in men's fashion that came to be known as the Peacock Revolution. The Day of the Peacock takes a fascinating look at the shops, designers and celebrities that made it happen, all illustrated with stylish period photos from the V&A's superb archive.
The Sixties saw profound changes in people's attitudes and behavior, and this was reflected in the fashions of this turbulent decade. Not since the Dandies of the early 19th century had men been so extravagant in their attire.

The book covers key developments and the personalities involved, and recalls the optimism of the Sixties. There are profiles of designers including Tommy Nutter and Dougie Millings, and boutiques like Granny Takes a Trip, Mr Fish and Hung on You.
The book covers Saville Row tailors, Kings Road boutiques and developments on the High Street. There are great photos of Mick Jagger, Michael Fox, Rod Stewart, David Hockney, George Melly, and others in a variety of stylish outfits.

Geoffrey Aquilina Ross, the author, was at the centre of the London fashion scene in the Sixties, as he was the first men's fashion editor at Vogue. He knew many of the people in this book and is well placed to tell the history of this period. The text is well written and informative.
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