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The Complete SEO 2014 & Beyond: SEO 2014 & Beyond + SEO Checklist Bundle [Paperback]

Dr. Andy Williams
4.2 out of 5 stars  See all reviews (8 customer reviews)
RRP: £7.99
Price: £7.32 & FREE Delivery in the UK on orders over £10. Details
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Book Description

22 Jan 2014
Covers the Panda, Penguin & Hummingbird updates 
The book contains my Amazon best seller - SEO 2014 & Beyond as well as my SEO Checklist book. 
SEO 2014 & Beyond - Search engine optimization will never be the same again
If the SEO book/course you are putting your faith into was written even 1 year ago, then you could be following advice that will get your site penalized, or even removed from Google. Google made massive changes in 2011, but even more significant changes in 2012 & 2013. Strategies taught as best principles just one year ago are now considered "black hat" or just plain risky in 2014. SEO 2014 & Beyond will tell you what you can do and what you cannot. 

On February 11th, 2011, Google dropped a bombshell on the SEO community when they released the Panda update. Panda was designed to remove low quality content from the search engine results pages. Then, on 24th April 2012, Google went in for the kill when they released the Penguin update. Few webmasters could believe the carnage that this update caused or the fact that Google dared to release it. 

On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). While I have never been a huge fan of exact match domains, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong. We also had another Panda update (27th September) and another Penguin update (5th October). 

On 22nd May 2013, Google unleashed Penguin 2.0 which went far deeper than the original Penguin algorithm, and it’s only going to get tougher. 

In August 2013, Google released a new Algorithm, called Hummingbird. This was a major change in the way Google sorts through the indexed pages. We probably haven't seen such a major update like this in over a decade, though chances are it has less affect on your traffic than Panda. 

Just about everything you have been taught about SEO in the last 10 years can be thrown out the Window. Google have moved the goal posts. 

In this book, I want to share with you the new SEO. The SEO for 2014 & Beyond. 

SEO Checklist - A step-by-step plan for fixing SEO problems with your web site

Pre-Panda and pre-Penguin, Google tolerated certain activities. Post-Panda and post-Penguin, they don’t. As a result, they are now enforcing their Webmaster Guidelines which is something that SEOs never really believed Google would do! Essentially, Google have became far less tolerant of activities that they see as rank manipulation. 

As webmasters, we have been given a choice. Stick to Google’s rules, or lose out on free traffic from the world’s biggest search engine. Those that had abused the rules in the past got a massive shock. Their website, which may have been at the top of Google for several years, dropped like a stone. Rankings gone, overnight! 

To have any chance of recovery, you MUST clean up that site, but for many, trying to untangle the SEO mess that was built up over several years is not always easy. Where do you start? 

That's why this book was written. It provides a step-by-step plan to fix a broken site and contains detailed checklists with an explanation of why those things are important. These checklists are based on the SEO that I use on a daily basis. It’s the SEO I teach my students, and it’s the SEO that I know works. For those that embrace the recent changes, SEO has actually become easier as we no longer have to battle against other sites whose SEO was done 24/7 by an automated tool or an army of cheap labor. Those sites have largely been removed, and that levels the playing field. 
If you have a site that lost rankings, then this book is for you! 

Frequently Bought Together

The Complete SEO 2014 & Beyond: SEO 2014 & Beyond + SEO Checklist Bundle + How to Get to the Top of Google: The Plain English Guide to Seo (Including Penguin, Panda and Emd Updates) + 500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More!
Price For All Three: £25.45

Buy the selected items together

Product details

  • Paperback: 176 pages
  • Publisher: CreateSpace Independent Publishing Platform; 2.0. edition (22 Jan 2014)
  • ISBN-10: 1495262367
  • ISBN-13: 978-1495262364
  • Product Dimensions: 27.6 x 21.4 x 1.4 cm
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Bestsellers Rank: 19,317 in Books (See Top 100 in Books)

Customer Reviews

4.2 out of 5 stars
4.2 out of 5 stars
Most Helpful Customer Reviews
2 of 2 people found the following review helpful
By TomKe
Format:Kindle Edition|Verified Purchase
I am rating a bundle. Separately each book could be rated 4 stars even 5 stars considering the price. As for the bundle each book is slightly different version of another. Author teaches how important is proper content however I find a bit too much repetition and fluff in his own content. Net worth of his content would probably fit in half the current length.
To get most value for the money just buy the first book s.e.o 2013 and beyond instead of buying them both.
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1 of 1 people found the following review helpful
4.0 out of 5 stars Nice! 28 Feb 2014
Format:Kindle Edition|Verified Purchase
This is a nice book that helped my SEO. The checklist is good as it is a good tool to recheck your website SEO every month or so to make sure it is still ok for Google!
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5.0 out of 5 stars super book 13 July 2014
By Shaun
Format:Kindle Edition|Verified Purchase
Great book . Lots of new tips to keep your site on top. If you own a website it's worth the money to make sure you are doing seo correctly.
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5.0 out of 5 stars Useful and well written 26 Jun 2014
Format:Paperback|Verified Purchase
A useful guide to the current position on SEO - possibly a bit too much Wordpress focused but haing said that I turned over about 30 pages with tips to consider for the websites I look after. A worthwhile read (I hope so anyway - we'll see when I implement the suggestions).
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