 Trade In this Item for up to £0.25
Trade in The Clean Tech Revolution: Discover the Top Technologies and Companies to Watch for an Amazon.co.uk gift card of up to £0.25, which you can then spend on millions of items across the site. Plus, get an extra £5 when you trade in books worth £10 or more until June 30, 2012. Trade-in values may vary (terms apply). Find more products eligible for trade-in.
|
Frequently Bought Together
Product details
|
More About the Authors
Discover books, learn about writers, and more.
Product Description
Review
"[A] clear, intelligently written roadmap to this new frontier. . . . particularly valuable to entrepreneurs, individual investors and venture capitalists."--Pittsburgh Post-Gazette
Product Description
When industry giants such as GE, Toyota, and Sharp and investment firms such as Goldman Sachs are making multi-billion dollar investments in clean technology, the message is clear. Developing clean technologies is no longer a social issue championed by environmentalists: it's a money-making enterprise moving solidly into the business mainstream. In fact, as the economy faces unprecedented challenges from high energy prices, resource shortages, and global environmental and security threats, clean tech-technologies designed to provide superior performance at a lower cost while creating significantly less waste than conventional offerings - promises to be the next engine of economic growth.In "The Clean Tech Revolution", authors Ron Pernick and Clint Wilder identify the major forces that have pushed clean tech from back-to-the-earth utopian dream to its current revolution among the inner circles of corporate boardrooms, on Wall Street trading floors, and in government offices around the globe. By highlighting eight major clean-tech sectors - solar energy, wind power, biofuels and biomaterials, green buildings, personal transportation, the smart grid, mobile applications, and water filtration - they uncover how investors, entrepreneurs, and individuals can profit from this next wave of technological innovation.Finally, Pernick and Wilder shine the spotlight on the winners among technologies, companies, and regions that are likely to reap the greatest benefits from clean tech - and they show you why the time to act is now. Groundbreaking and authoritative, this is the must-read book to understand and profit from the clean technologies that are reshaping our fast-changing world.
Inside This Book
(Learn More)
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
What Other Items Do Customers Buy After Viewing This Item?
Customer Reviews
Most Helpful Customer Reviews
2 of 2 people found the following review helpful
Format:Paperback
This is my top pick of green investment books. The authors are respectively co-founder (Pernick) and contributing editor (Wilder) to Clean Edge, the cleantech research and publishing firm, and they know their material inside out. The 2008 paperback edition charts the seismic shift which has recently taken place in global business consciousness and offers a clear, well-written perspective on the prospects for eight major cleantech sectors. The authors note, however, that the road ahead won't always be smooth, and that there are challenges ahead. "Cleantech's rising tide won't necessarily lift all boats; individual technology niches, companies and investors will no doubt see some stormy times", they say. But the bigger picture is that all eight of these sectors will see growth and expansion. "For the first time in modern history environmental stewardship and economic creation are not separate but intricately linked", they claim. The eight sectors covered are solar, wind, biofuels, green buildings, personal transport, smart grids, mobile technologies (including fuel cells), and water filtration. Each chapter features short profiles of ten companies worth watching (and these are worldwide, not just US-listed). My main gripe is that in this explosive universe, 80 companies is only just a taster and the profiles are short. Overall, this is an insightful book with a wealth of clearly-presented background information and ideas.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
5 reviews
5 of 5 people found the following review helpful
No better place to start
19 May 2009
Format:Paperback
Interested in "cleantech" and getting a quick overview of the alternative energy industry, I am glad that I began researching this topic with this book. There are so many books on climate change - ranging from the skeptical to the tendentious - that it is refreshing to read a book, which both takes the science seriously - with clear explanations to the layman - and the business of cleantech seriously. A conservative reader may need to close his eyes briefly when reading the some of the potshots against the Bush administration in the opening chapters, but by the end of the book, the reader will recognize the authors' conviction that cleantech energy will only become a reality when it relies less on ideology and more on a business model. In the book's final chapter, the authors provide five lessons on cleantech marketing, which are essential to an understanding of the economic theme of the book. In fact, I remember reading this chapter first, before reading the body of the text, so that these economic arguments will inform the reader as she evaluates each one of the new technologies presented. This book probably could use an update, to keep up with technological advances, but the information provided is still remarkably fresh.
5 of 5 people found the following review helpful
A Good Overview of Alternative Energies
13 Feb 2009
Format:Paperback
I have read five books on Alternative Energy and the peak of oil this Winter and found this to be a good read, but not as good as "Clean Money" by John Rubino coming from a stock investor's perspective. Although this book is concise and well researched, it gives too much information sometimes and tends to drag.
5 of 5 people found the following review helpful
Good insights on alternative energy -- at the right time
21 Oct 2008
Format:Paperback
This book comes along just as Congress and a new President combine to push alternative technologies, loosely situated under the clean tech dome. While there is more than enough examination of green buildings, LEED standards already out there, Pernick and Wilder have provided new and current insights on solar, wind power and water use and conservation technologies that will drive the revolution. They are also reasonably fair in sorting the trends on the future of electric power including nuclear, which are important in any sociopolitical action in Washington and in the states to address climate change and sustainability. Worth reading now as the 111th Congress and California work on government encouragements to business strategies.
Were these reviews helpful?
Let us know
Customer Discussions
|
This product's forum
Search Customer Discussions
|
Related forums
|
Listmania!
Look for similar items by category
- Books > Business, Finance & Law > Management > Strategy
- Books > Business, Finance & Law > Professional Finance > Investments & Securities
- Books > Science & Nature > Engineering & Technology > Electrical > Energy
- Books > Science & Nature > Environment & Ecology > Natural Resources Management
- Shops > Amazon Green
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
|
