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Product Description
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By encouraging students to explore the challenges and opportunities managers face in the business environment, the sixth edition of this successful text provides students with a solid foundation from which to build upon their business knowledge.
This thought-provoking book helps students to understand how business organisations operate in economic, political, social, technological, and legal environments. It introduces and analyses the business environment model, enabling students to understand how it can determine business strategy.
The following online resources support the text:
For students: additional resources to enable learning, including a companion website, an online glossary and updated weblinks.
For Instructors:updated teaching resources available including a comprehensive instructors manual, PowerPoint slides and additional multiple choice questions with answers.
From the Publisher
Business environment model: The text introduces and analyses the business environment model and presents tools and methods of assessment to analyse the model, allowing students to view the business environment both internally and externally to determine business strategies.
Holistic Approach: The 4e has moved away from the marketing emphasis of the 3e towards a more broad outlook of the business environment, helping students to understand how business organisations operate in economic, political, social, technological, and legal environments. `Thinking around the subject' boxes have been developed to encourage students to think about the business environment in a broader context.
The international scene: As a result of the increasing globalisation of business, a chapter has been dedicated to the international business environment, allowing students to relate what they have learnt to a broader international context.
Currency: The 4e has strengthened its currency by reflecting the most up to date changes in the business environment and incorporating them into the text.
Pedagogy: Comprehensive range of learning features and assessment material is integrated throughout the text to support students' study and reinforce topics covered in each chapter. Chapter objectives at the start of the chapter serve as a useful guide for both lecturers and students, highlighting what the author aims to achieve in each chapter. Each chapter concludes with insightful vignettes, review questions, a chapter summary and links to other chapters, which serve as a valuable revision tool and encourage students to cross-reference throughout the book tying the themes of the book together. Additionally, there are extensive suggestions for further reading and websites to allow students the opportunity to explore issues raised in the chapter.
Case studies are integrated throughout the text to encourage students to apply their acquired knowledge to practical situations in the business environment.
Extensive online support: is provided for both lecturers and students, including an instructor's manual, cases, essay questions, Power Points, revision notes. --This text refers to an out of print or unavailable edition of this title.
Holistic Approach: The 4e has moved away from the marketing emphasis of the 3e towards a more broad outlook of the business environment, helping students to understand how business organisations operate in economic, political, social, technological, and legal environments. `Thinking around the subject' boxes have been developed to encourage students to think about the business environment in a broader context.
The international scene: As a result of the increasing globalisation of business, a chapter has been dedicated to the international business environment, allowing students to relate what they have learnt to a broader international context.
Currency: The 4e has strengthened its currency by reflecting the most up to date changes in the business environment and incorporating them into the text.
Pedagogy: Comprehensive range of learning features and assessment material is integrated throughout the text to support students' study and reinforce topics covered in each chapter. Chapter objectives at the start of the chapter serve as a useful guide for both lecturers and students, highlighting what the author aims to achieve in each chapter. Each chapter concludes with insightful vignettes, review questions, a chapter summary and links to other chapters, which serve as a valuable revision tool and encourage students to cross-reference throughout the book tying the themes of the book together. Additionally, there are extensive suggestions for further reading and websites to allow students the opportunity to explore issues raised in the chapter.
Case studies are integrated throughout the text to encourage students to apply their acquired knowledge to practical situations in the business environment.
Extensive online support: is provided for both lecturers and students, including an instructor's manual, cases, essay questions, Power Points, revision notes. --This text refers to an out of print or unavailable edition of this title.
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Customer Reviews
Most Helpful Customer Reviews
10 of 12 people found the following review helpful
Format:Paperback
Topics covered include Micr and Macroeconomics, Law, the Political Environment, the Business Environment and Markets, making this a well written book which gives up-to-date information and balanced opinions. The language used and content make this book a versatile resourse for students ranging from A Level through to higher education. The case studies, review and discussion questions, together with the assignments should prove useful to both students and tutors alike.
1 of 1 people found the following review helpful
Format:Paperback
Well written, colourful, and relatively easy to understand texbook. You learn quite a lot of new words and concepts especially if you are new to the subject (like me as an Electronic Engineering student).
An essential topic to be covered by variety of students studying variety of disciplines. Because business is an important topic for all the courses nowadays and that's why a few business modules are integrated to our Engineering degree program as well.
Covering plenty of real world case studies showing the problems that the companies faced in the past and what sort of strategies they developed to overcome these problems. At the end of the chapters the new words mentioned in the chapter are also included.
Really good investment and highly recommended.
Mr. Engin Sicimogullari (MEng Electronic Engineering Student)
An essential topic to be covered by variety of students studying variety of disciplines. Because business is an important topic for all the courses nowadays and that's why a few business modules are integrated to our Engineering degree program as well.
Covering plenty of real world case studies showing the problems that the companies faced in the past and what sort of strategies they developed to overcome these problems. At the end of the chapters the new words mentioned in the chapter are also included.
Really good investment and highly recommended.
Mr. Engin Sicimogullari (MEng Electronic Engineering Student)
12 of 15 people found the following review helpful
Format:Paperback
Most books in this category have a tendancy to be boring. 'The Business Environment' however tries to up to date and enjoyful, in a truely successful manner. A mixture in the font and colour of the text make the subjct pleasing to the eye. Therefore in my view, the content of the book sinks right in. The text is blended well with diagrams, so the information is readily accessable. As a student of the subject at degree level, I have found this book a fantastic resource, and thoroughly recommend it to others.
Most Recent Customer Reviews
great service
first Class service from time of ordering through to receiving the book in the post, no hassles and i will be buying further books in the future
Published 6 months ago by dduncan68
excellent condition
the book was almost brand new and with a very personalised thank you note inside it. very quick and efficient delivery. i am happy to order this book from this seller.
Published 7 months ago by Polo
Good
Thanks , it is happy to got this book
It is good quality and very good for use
This book helps me a lot
It is good quality and very good for use
This book helps me a lot
Published 7 months ago by Peiyun
an essential for any Business study
This was one of the recommended books for our HNC Business Management course and I've already used it for my first assignment.So good value for money. Read more
Published 18 months ago by S. L. A. De-brabander
Reviewing the volatile environment
Brilliant!
I would only use the book as a template intro but once this book is read and easy to read you will understand the basis of how to keep it steady and not jump... Read more
I would only use the book as a template intro but once this book is read and easy to read you will understand the basis of how to keep it steady and not jump... Read more
Published on 2 Dec 2009 by Stephanie
Business - made friendlier!!!!!!!!!
I am currently in my final year at uni doing m/cycle engineering. I was really worried when i was told we would be studying and graded on business appliance. Read more
Published on 29 Mar 2004 by W. Johnson
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