With the need to do more for less in this current economic climate businesses are increasingly coming under more and more pressure to continue to equip their workforce with the knowledge and skills to perform in difficult circumstances. Clive Shepherd's book is an excellent place to start if you need some practical advice to provide more efficient learning and development solutions but at the same time, maintaining effective learning to take place.
The book is a refreshingly clear explanation that cuts through the fog by determining exactly what blended learning really is. It is written with an unbiased view of media which so many others fail to do. It will open up a whole new range of opportunities to organisations that is beyond what we might call traditional training methods. Afterall, it's about blended LEARNING not blended TRAINING.
What it doesn't do, and rightly so, is insist that a blended solution HAS to include specific delivery methods to be a true blend; for example, blended learning isn't just combining classroom and e-learning which is a common misconception.
What makes this book the most valuable asset to anyone involved in providing learning solutions, whether classroom designers, e-learning designers, trainers, managers, senior managers or freelancers is take you back to basics and keeps you focussed on the learning rather than the media. Quality learning has too often taken a back seat in the struggle to find cheaper, quicker ways of delivering training. This book shows you how to keep the balance.
The reason it is a 'cook book' is that it gives a rich collection of real blended examples - or recipes to follow. There are plenty and I'm guessing there will be one that will be close to the situation you are currently facing. Even when we eventually rise out of the current downturn, The Blended Learning Cookbook will prove a useful, well-thumbed reference for its recipes.
If you think you know what blended learning is, think again - and buy this book.