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28 reviews
21 of 22 people found the following review helpful
Number One Hip Hop Fan
10 Dec 2010
Format:Hardcover|Amazon Verified Purchase
This book is the most detailed and real to life accounting of the business of music ever written. Details are provided about the "behind the scenes" activity of how the hip-hop business grew into a billion dollar business. The book is vivid and informative to anyone aspiring to pursue a career in the music business. The author Dan Charnas' account is second to none and a must read for any fan of entertainment. Nothing like this exists to my knowledge. It provides the process of the development of an American art form that has transcended from the streets of the Bronx to the shores of Tivalu. Hip-hop music transformed life and culture in the 20th and 21st century and its fair to say it affected the election of an American president. I haven't put it down since I picked it up. Go grab this asap!!!
14 of 14 people found the following review helpful
Dolla Dolla Bill Y'all. Great look at the history of Hip-Hop biz
13 Dec 2010
Format:Hardcover|Amazon Verified Purchase
What "Hit and Run" did for exposing rock music, "Country Music, USA" dissected for Country Music and "Three Blind Mice" examined in Television, "The Big Payback" does for hip-hop. Almost every book on hip-hop has been overly academic, a cash-in or hagiography of the stars. Nobody has touched the nexus of commerce, culture (in particular race) and history in such a suspenseful narrative as "The Big Payback." Primarily, especially for those of us who grew up with hip-hop, this book opens the doors of what lay behind the music without the hype. And, it is more than just "Mo, Money, Mo' Problems." In particular, the historical roots of the music on the streets of Harlem add The Bronx. I found it impossible to put down. I only wish that the electronic version might have contained a soundtrack or maybe a video to punctuate the text.
7 of 7 people found the following review helpful
Hip-Hop's Business Bible
13 Dec 2010
Format:Hardcover|Amazon Verified Purchase
"The man who invented American money lived and died in Harlem."
Thus begins The Big Payback, a tour-de-force of a book that details the rise of rap music from the burned-out blocks of the South Bronx in the 1970s to the top of the international mainstream music world today. Tracking more than 30 years of hip-hop's history, it gives readers a peek at the origins of all the major players in the genre today-and the pioneers on whose shoulders they stand.
This sweeping narrative reminds readers that hip-hop has merged with mainstream popular music despite the naysayers who, even today, write it off as a passing fad. One need look no further than the obscure DJs spinning in sweaty South Bronx clubs in the book's early chapters to the rap stars starting their own companies by the book's end to realize how far hip-hop has come, and where it may yet go.
In a year that has seen plenty of hip-hop books, The Big Payback stands out as a must-read for any fan (or even any detractor) of the genre.
Thus begins The Big Payback, a tour-de-force of a book that details the rise of rap music from the burned-out blocks of the South Bronx in the 1970s to the top of the international mainstream music world today. Tracking more than 30 years of hip-hop's history, it gives readers a peek at the origins of all the major players in the genre today-and the pioneers on whose shoulders they stand.
This sweeping narrative reminds readers that hip-hop has merged with mainstream popular music despite the naysayers who, even today, write it off as a passing fad. One need look no further than the obscure DJs spinning in sweaty South Bronx clubs in the book's early chapters to the rap stars starting their own companies by the book's end to realize how far hip-hop has come, and where it may yet go.
In a year that has seen plenty of hip-hop books, The Big Payback stands out as a must-read for any fan (or even any detractor) of the genre.
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