Review
'What the global automotive industry needs right now is ideas and this book is packed with them. Dr Wells is a master of turning a topic on its head in order to approach it from an angle that is both unique and enlightening. This book should be required reading for decision makers within the automakers, suppliers and governments, whose job it will be to shape the auto industry of tomorrow.' - Gareth Owen Davies, AutomotiveWorld.com 'A splendid analysis of how an automotive industry based on mass production has become an alien in our time - where diversity and personalised products and services have become the norm. Peter Wells presents an intriguing analysis of how the automotive industry can find ways forward and re-invent itself. A must read for all interested in sustainable mobility, as well as strategists in the automotive industry.' - Arnold Tukker, TNO Built Environment and Geosciences, The Netherlands 'The Automotive Industry in an Era of Eco-Austerity examines how we can achieve sustainable personal mobility, using a wide range of ideas and concepts. As the author stresses, this is not about the search for the best single technology for developing a sustainable car - it is much wider than that. Rather this book is about the fact that fundamental change is needed. Anyone interested in the auto industry should read it - much recommended.' - David Bailey, Coventry University, UK
Review
'A splendid analysis of how an automotive industry based on mass production has become an alien in our time - where diversity and personalised products and services have become the norm. Peter Wells presents an intriguing analysis of how the automotive industry can find ways forward and re-invent itself. A must read for all interested in sustainable mobility, as well as strategists in the automotive industry.' - Arnold Tukker, TNO Built Environment and Geosciences, The Netherlands 'The Automotive Industry in an Era of Eco-Austerity examines how we can achieve sustainable personal mobility, using a wide range of ideas and concepts. As the author stresses, this is not about the search for the best single technology for developing a sustainable car - it is much wider than that. Rather this book is about the fact that fundamental change is needed. Anyone interested in the auto industry should read it - much recommended.' - David Bailey, Coventry University, UK 'What the global automotive industry needs right now is ideas and this book is packed with them. Dr Wells is a master of turning a topic on its head in order to approach it from an angle that is both unique and enlightening. This book should be required reading for decision makers within the automakers, suppliers and governments, whose job it will be to shape the auto industry of tomorrow.' - Gareth Owen Davies, AutomotiveWorld.com
--This text refers to the
Paperback
edition.