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The Audacity to Win: How Obama Won [Paperback]

David Plouffe
4.0 out of 5 stars  See all reviews (1 customer review)
Price: 11.99 & FREE Delivery in the UK. Details
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Book Description

30 Sep 2010
Since David Plouffe helped design the plan that brought candidate Obama to the White House, the lessons of that plan have become only more relevant. Today, conservative forces led by figures like Sarah Palin and Glenn Beck threaten to derail the tremendous promise of Democrats' recent gains, making the next election even more crucial. Plouffe explains the secrets to winning elections in contemporary politics and shows how Democrats can build on the historic campaign of 2008 to keep the country on the right path.

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Product details

  • Paperback: 400 pages
  • Publisher: PENGUIN USA; Updated edition (30 Sep 2010)
  • Language: English
  • ISBN-10: 0143118080
  • ISBN-13: 978-0143118084
  • Product Dimensions: 21.6 x 14 x 2.5 cm
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 402,830 in Books (See Top 100 in Books)

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4.0 out of 5 stars Insightful 4 Sep 2011
Incredible insight which would be a handy companion for any would be politician. Well written and comes across as an honest account.
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Most Helpful Customer Reviews on (beta) 4.5 out of 5 stars  12 reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars This book is fantastic 29 Jan 2013
By Jay Chandrasekhar - Published on
Format:Paperback|Verified Purchase
It's a phenomenal, behind the scenes look at the campaign to elect Barack Obama. It's real nitty gritty stuff about Iowa and the high risk, must win strategy. I absolutely loved it.
2 of 3 people found the following review helpful
5.0 out of 5 stars Honest, insightful, fun–especially if you plan to work in politics or volunteer for a campaign. 19 Nov 2013
By drober15 - Published on
Format:Kindle Edition|Verified Purchase
This book is refreshingly honest and surprisingly informative. I will admit that this book can get a little deep into the inside baseball aspect of running a campaign, but if you have any interest in joining on to a campaign in the future, this book is an entertaining must!
If you are of the opposite political party, it should scare you how far ahead the 2008 campaign was of its rivals' (both Clinton and McCain), and the tactics, techniques, and technology available from this book no doubt served as a wake up call for many future Republican campaigns and their committees.
If you are of the same party as the author, you will be astounded at the level of ability and depth of knowledge you will need to stay afloat in what is likely to be the norm for Democratic politics for the next generation.

The reader gets a clear sense of why the Obama campaign came out ahead of its rivals in 2008, and will no doubt be astounded at the complexity and depth of the political machine that pushed them over the top.
This is the rare book that is far from a love story about the candidate, but really a 'warts and all' review of the Organizing For America campaign from beginning to end.
5.0 out of 5 stars Great book! 24 April 2014
By Marc Baillargeon - Published on
Format:Kindle Edition|Verified Purchase
Loved learning about the campaign from an insider's point of view. Very interesting and worth reading. These guys rewrote the book on election campaigns.
5.0 out of 5 stars A great book for election study 29 Jan 2014
By LEUNG YIK HO - Published on
Format:Kindle Edition|Verified Purchase
This book is informative , well written and full of aspiration especially to politican.

The discussion is in depth , with data support
5.0 out of 5 stars Awesome read... 21 Jun 2013
By Deah - Published on
Format:Paperback|Verified Purchase
It was just what I expected....very inspiring and informative!

The author captured the essences of a behind the scene look at a political campaign perfectly.
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