Start reading The Audacity of Hype on your Kindle in under a minute. Don't have a Kindle? Get your Kindle here or start reading now with a free Kindle Reading App.

Deliver to your Kindle or other device


Try it free

Sample the beginning of this book for free

Deliver to your Kindle or other device

Anybody can read Kindle books—even without a Kindle device—with the FREE Kindle app for smartphones, tablets and computers.
The Audacity of Hype: Bewilderment, sleaze and other tales of the 21st century

The Audacity of Hype: Bewilderment, sleaze and other tales of the 21st century [Kindle Edition]

Armando Iannucci
3.8 out of 5 stars  See all reviews (12 customer reviews)

Print List Price: £12.99
Kindle Price: £8.49 includes VAT* & free wireless delivery via Amazon Whispernet
You Save: £4.50 (35%)
* Unlike print books, digital books are subject to VAT.


Amazon Price New from Used from
Kindle Edition £8.49  
Paperback £10.39  

Product Description


** 'A genuinely hilarious non-stop crack-up-fest that only the comatose and the dead won't enjoy (DAZED & CONFUSED)

** 'It's a tempestuous collection of philosophical musings and rants... Less of a toilet book than a lavatorial bible (WORD)

** 'Since Beachcomber and Myles na Gopaleen, we have needed another newspaper columnist whose manic humour can do injustice to the new, unimproved modern world (THE TIMES)

** 'Many a mirthful, misanthropic moment (LONDON LITE)

Book Description

* A collection of wildly inventive stories, strange musings and insane rants from Armando Iannucci, one of Britain's foremost satirical comedy writers

Product details

  • Format: Kindle Edition
  • File Size: 356 KB
  • Print Length: 321 pages
  • Page Numbers Source ISBN: 1408701979
  • Publisher: Abacus (3 Dec 2009)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B003151JTC
  • Text-to-Speech: Not enabled
  • X-Ray:
  • Average Customer Review: 3.8 out of 5 stars  See all reviews (12 customer reviews)
  • Amazon Bestsellers Rank: #52,003 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  •  Would you like to give feedback on images?

More About the Author

One of Britain's most celebrated comedy writers and producers, Armando Iannucci is a creator of The Day Today, Alan Partridge, The Saturday Night Armistice and The Thick of It. He has produced many TV and radio programmes, including On the Hour and The Mary Whitehouse Experience.

What Other Items Do Customers Buy After Viewing This Item?

Customer Reviews

Most Helpful Customer Reviews
29 of 33 people found the following review helpful
Format:Paperback|Verified Purchase
I love Armando Iannucci. There's not a single thing this man has been involved in that I've not enjoyed on some level. He's a genius, yet he doesn't seem aware of it, which makes him quite an endearing character.

His 1st book, "Facts and Fancies", is one of my "go to" books when I've exhausted all unread books, and want something I know will deliver. To say I was excited about this book would be an understatement.

And it IS a good book. Whereas F&F was a chapter-chapter-chapter affair, this is very much a brain dump - some "bits" are 3 or 4 lines, some several pages long. Some of it is genius, some just misses the mark (for me). F&F latched onto absurd premises, took it and ran it until the original idea seemed plausible (such as the mathematical formula for nursery rhymes), whereas this book doesn't let each idea flourish in the same way. Which is a shame, but then perhaps they wouldn't work the same way had Iannucci expanded the concepts and taken a flight of fancy with them. Also, in fairness to Iannucci - he's already written that book, and this is a different book, meaning that just doing the same thing again probably wasn't the spark of what he wanted to achieve.

But it IS a good book. The above paragraph sounds so negative, but it really is a good book. If you appreciate Iannucci's more surreal works (his show for example), you'll definitely enjoy this, and annoy the heck out of whoever is sat nearby with chuckles of delight.
Was this review helpful to you?
7 of 8 people found the following review helpful
3.0 out of 5 stars Good, but not his best work 27 Sep 2009
By Sir Bob
Format:Paperback|Verified Purchase
If you like the Armando Iannucci shows or his appearences on the 99p challenge then think more of that kind of thing for the contens of this book.
Much of it is a collection of work previously published in the Telegraph or Observer and it consists of some small, some slightly longer flights of fancy. If you read it in Armandos voice and delivery style then it'll work, you need to put that effort in to get the right feeling in your head but it's worth it. So, very much for Iannucci fans but suffers from not having the delivery of the man himself.
Comment | 
Was this review helpful to you?
9 of 11 people found the following review helpful
By N. Addy
Format:Paperback|Verified Purchase
Whether you are already a fan of Armando's stunning TV portfolio - The Day Today, Brass Eye, Time Trumpet, The Thick of It - or coming to him anew, you should get a real kick out of this collection of his columns from the Daily Telegraph and Observer. I had missed them completely, so this supercolumnpendium was a great read (my pathetic attempt at an Iannucci-ism).

With consummate skill, joy and despair, he brilliantly satirises the everyday absurdities of modern life. From 'and' being declared the most important syllable of the 20th century to the popularity of reality TV shows, the manipulation of fact and increasingly language by the modern politician, and the war in Irag, Armando Iannucci rages at the modern world, frequently straddling the ever greying border between fact and fiction, leaving you bemused, confused and bent double with laughter. His pleasure in the creation of new and unusual insults is a joy to share.

Make sure you update your vocabulary with his dictionary of modern usage, for example, 'nanopology': a newspaper retraction less than one-sixteenth the size of the original story.

Comment | 
Was this review helpful to you?
4 of 5 people found the following review helpful
By Mr. Stuart Bruce TOP 1000 REVIEWER VINE VOICE
A densely packed book-sized dose of unmistakably Armando Iannucci ideas. The ideas come so tightly packed that you might have to read this in short doses to appreciate the quality.

Like his TV work, it is a clever blend of politics, current affairs and commentary underpinned by constant insanity, ridiculousness and surreal flights of fancy. If you like *any* of his work either as a writer or performer, particularly "The Day Today" or "Time Trumpet", then this will be right up your street. In fact a lot of it is like an updated version of "The Day Today", made with words instead of pictures and noises.

Fans of Malcolm Tucker's complex swearing marathons in "The Thick Of It" and "In The Loop" will find plenty of extremely intricate and very rude insults in some sections, but it also calms down a lot and is far more than just a tirade of unexpectedly well-written abuse. The occasional page or two of insane insults, however, is always welcome.

At times the politics takes the front seat, and Iannucci even has the audacity to write one or two paragraphs which make a serious point and don't even attempt to be a little bit funny. They're few and far between though- most of the time this is a constant laugh-out-loud book.

Iannucci crams such brilliant and innovative ideas into two- or three-page articles, the kind of ideas that other writers would turn into a full-blown novel. This is 311 pages of non-stop genius.
Comment | 
Was this review helpful to you?
3.0 out of 5 stars Hampered by smugness... 24 Aug 2013
A friend recently bought me 'The Audacity of Hype' as a birthday gift, knowing that I had been a fan of some of Iannucci's television work such as 'The Day Today' and '...Armistice'. The initial few chapters are non-stop hilarity, alternating between cogent, humorous social commentary (as would be expected) and absurd hypothetical scenarios that have a tangential link to observations made elsewhere. These exaggerated asides lampoon pop culture and other aspects of 21st century life. Iannucci is very well read and appears to have a grasp on an array of disciplines. There are some genuinely useful bits of advice such as how to avoid cultural overload by understanding you won't have time to become au fait with every highly recommended piece of literature or television programme etc and to have self-imposed limits without feeling guilty. He even includes some useful references to Barry Schwartz excellent 'The Paradox of Choice' in support of this view. His comments on how an innate desire for shared experiences has been warped by social media are also very astute.

Nevertheless '...Hype' starts to lose its way around the lengthy chapter about the injustices of the war in Iraq. It characterises one of the book's biggest shortcomings; the author's tendency to belabour his point. We can all agree, as he himself points out, the war was a huge, avoidable mistake. What starts off as an informative overview of how egregious foreign policy escalated out of control, with plenty of clever satire thrown in, soon descends into little more than an ad hominem rant that goes on and on and on.

I completely lose patience with the author when he goes into a pointless diatribe about people acknowledging you have other commitments before making a request.
Read more ›
Comment | 
Was this review helpful to you?
Most Recent Customer Reviews
4.0 out of 5 stars Surely Scotlands finest living thing?
Free full-size stadium on page 188! also contains a cut-out-and-keep Aberdonian womans face mask! Gordon Brown smiles with every purchase...aww.
Published 15 months ago by Neal
4.0 out of 5 stars the audacity of hype
very enjoyable. as always some very imaginative humour from one of the best comedy writers of the present time.
will read again
Published 17 months ago by moggyboy
5.0 out of 5 stars Brain Tickling for Iannucci Fans
Armando Iannucci is my comedy god.
If you like his delightful, fanciful, clever humour then this is for you. Read more
Published 19 months ago by Karrigan
5.0 out of 5 stars ...and I thought it was just me!
Having way back when watched Brass Eye and The Ianucci Tape(s) I was beginning to wonder what the man was doing with his life. I needn't have worried. Read more
Published on 11 Oct 2010 by W.Hitenigger
2.0 out of 5 stars Take Armando's own advice - you don't need to read this.
I started reading this book hoping for good things - I don't mind a good old rant. However this book is ridiculously dis-jointed and random, and I much much much prefer the way... Read more
Published on 14 Sep 2010 by miltonlivesful
1.0 out of 5 stars All I Got Was Bewilderment...
A huge sense of bewilderment when I saw how highly other readers have rated this book when I'm scratching my head looking for a way to give it No Stars. Read more
Published on 27 Jun 2010 by CliffH
5.0 out of 5 stars Excellent Read
Armando, armed with his usual wit and bang-on observations about modern culture, will delight you. You will probably read this book in one sitting. Read more
Published on 24 Mar 2010 by Grainne Coll
Search Customer Reviews
Only search this product's reviews

Popular Highlights

 (What's this?)
(‘blue-skies thinking’, ‘beacons of excellence’, ‘refreshing the brand’, ‘placing innovation at the forefront of our strategy’, ‘the challenge of change’) &quote;
Highlighted by 3 Kindle users
A circuit in our brain appears to have been triggered over the past ten years or so that causes us to apply miraculous technology to the pursuit of the mundane. The communications revolution hasn’t made us get from A to B any faster: it’s simply meant that our trains are now full of people reading their phones. &quote;
Highlighted by 3 Kindle users

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
First post:
Prompts for sign-in

Search Customer Discussions
Search all Amazon discussions

Look for similar items by category