- Hardcover: 304 pages
- Publisher: John Wiley & Sons; 1 edition (17 May 2013)
- Language: English
- ISBN-10: 111845295X
- ISBN-13: 978-1118452950
- Product Dimensions: 16 x 2.6 x 23.6 cm
- Average Customer Review: 3.3 out of 5 stars See all reviews (24 customer reviews)
- Amazon Bestsellers Rank: 443,894 in Books (See Top 100 in Books)
- See Complete Table of Contents
The Athena Doctrine: How Women (and the Men Who Think Like Them) Will Rule the Future Hardcover – 17 May 2013
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Captivating... a fascinating case study of human nature, this book provides insight into future world leaders.
"With a wealth of data and even richer stories from around the world, The Athena Doctrine offers convincing proof that the future requires us to embrace traits and values traditionally linked to women. Leave it to two fathers of daughters to show us how men and women alike are using empathy and collaboration to solve problems big and small. If you care about leadership, creativity, and the world of tomorrow, you must read this book."
Arianna Huffington, president and editor–in–chief, The Huffington Post
"The Athena Doctrine is a powerful book. Extraordinary research. Great story telling. A message both timely and of monumental importance."
Tom Peters, leadership guru and bestselling author, In Search of Excellence
"Goddess of both craft and wisdom, patron of Odysseus, and inspiration for legions of smart girls, Athena is an icon for our times. The Athena Doctrine offers a gender–neutral approach to embracing a set of values that underpin a new generation of innovation based on connection and creativity. It is an optimistic and energizing book."
Anne–Marie Slaughter, professor of politics and international affairs, Princeton University; former director of policy planning, U.S. Department of State
"The Athena Doctrine offers more than ample evidence of the rebalance needed in global leadership. Painstakingly researched and documented, with interviews of amazing people all over the world, the ideas in this book will influence the leaders of tomorrow and, more importantly, make the case for more women leaders."
Pat Mitchell, president and CEO, the Paley Center for Media; curator, TEDxWomen
Rich in data and stories from around the world, this fresh analysis will certainly provoke healthy debate in the workplace and hopefully smash through a few glass ceilings.
Tina Brown, Editor–in–Chief, Daily Beast and Newsweek
this is a book for everyone, and I have no doubt that your life and your work will be enriched by reading it.
Jack Covert, 800–CEORead
The promise of Gerzema and D Antonio s vision is compelling. Time alone will tell what choices today s young men and women will make, and the extent to which corporate culture and structures will be transformed as a result (Financial Times, May 2013)
The authors show how feminine traits are ascending and bringing success to people and organizations around the world. By nurturing, listening, collaborating and sharing, women and men are solving problems, finding profits, and redefining success in every realm (Public Net, June 2013)
The book is worth reading for its case histories alone. (Directorship, July 2014)
From the Inside Flap
Women don′t yet rule the world, but people around the globe sure wish they had more influence on business, government, and every other aspect of modern life. Among 64,000 people surveyed in thirteen nations, two–thirds said the world would be a better place if men thought more like women. The sentiment was the same across the planet: we′ve had enough of the winner–takes–all, masculine approach to getting things done. It′s time for something better.
Inspired by their data, John Gerzema and Michael D′Antonio traveled the world to uncover stories of women and men who lead innovative organizations with the skills and values commonly associated with women. By emphasizing cooperation, communication, and sharing, these pioneers succeed in a super–connected world. In The Athena Doctrine, the authors show why femininity is the operating system of twenty– first–century prosperity:
- Leadership: values traditionally associated with women create more effective leaders and organizational strategies in today′s society.
- Career management and self–improvement: traits associated with women flexibility, empathy, and honesty underpin career mobility and personal fulfillment.
- Change management: feminine traits help us adapt seamlessly and effectively to today′s changes.
Brought to life through fresh stories from around the world and backed by rigorous data, The Athena Doctrine shows how feminine values are ascending. By nurturing, listening, and collaborating, men and women alike are resolving conflicts, finding profits, and redefining success in every realm. Rich with implications for leadership, change management, and even career management, these stories will inspire you to find the same success.See all Product Description
Inside This Book(Learn More)
Top Customer Reviews
My first problem is that I have an aversion to the approach that takes an interesting idea and tries to turn it into a programme or, indeed, a doctrine - so much so that if a young entrepreneur were to tell me that they were starting a new venture and that it was a, like, you know, Athena Doctrine kind of thing? I would be obliged to poke them in the eye. Which would not be very Athena Doctrine of me.
But I have some more grown up quibbles too. My main issue is that I really do not think that it is useful to attach a label of any kind to sets of valuable human characteristics - like empathy, creativity, intuition, adaptability etc. In the case of the 'Athena Doctrine', of course, the label that Gerzema and D'Antonio have attached to these and other valuable characteristics is 'feminine'. Since they themselves argue later in the book that we should attempt take a 'gender neutral' approach to people, it's hard to see why they think that it is useful to say, in effect, that we should all get in touch with our feminine side.
Funnily enough, the authors recount in their introduction how they ran their ideas past a female academic who 'scrunched up her face like a professor listening to a student offering a terrible answer' and concluded, "I object to you calling these things feminine." I'm on her side. But the guys went ahead and did it anyway.Read more ›
'Much studied and much lamented, the alienation of modern life flows, at least in part, from the feeling that we don't know enough about how our world works...we know less and less about how objects are imagined, designed produced, and delivered. The feeling that we are isolated from the origins of things is relieved when we see a cook toss dough into the air at our local pizzeria...' (p 34). I might disagree with the authors' direction from this perspective but the root is right.
They are clearly addicted to the idea of profit. I prefer balance as a goal. Balance as a way of being. 'Creativity and the need for connection' are described as 'two basic human drives.' Here, as in much of the analysis, their disconnection from the real is apparent. We are all different. The urge to compartmentalize should always be resisted. But, like reading a Tory newspaper, I like reading of strange places and where they go.
This book validates my simple conclusions that such feminine traits do confer something different and beneficial in the whole relationship game. I appreciate in particular the macro, global approach to this idea that the book concentrates upon. Of course this book is related more to the business community, but of course the basic tenets and conclusions are exactly the same as in social situations. I found the book quite revelatory and a fascinating, intriguing read.
Actually, if the book did no more than this, I'd have no complaints. In the midst of war and riots, bombings and murders, the despoiling of the environment and the fomenting of super-plagues, a book of heart-warming tales of human goodness from around the world deserves a place on anyone's bookshelf. But Gerzema & D'Antonio (G&DA) go further than this. They have a thesis. Their thesis is that feminine values are replacing masculine values in politics and business, leading to a new way of solving interpersonal problems, organising communities and relating to rivals and customers. Not just a new way, but a BETTER way. One that's more nurturing and cooperative. This, you see, is how the future is going to be. So, if you happen to like crushing your enemies, self-identifying through material possessions and relating to other human beings in the abstract, your days are numbered.Read more ›
Most Recent Customer Reviews
Got half way through it and don't care for it enough to finish it. While many of the international projects or business models were interesting- I didn't agree with their premise... Read morePublished 5 months ago by Ghost of Kai
I am torn, even as I write this review, between my own desire to see the subject of drivers and characteristics of success investigated and categorised, and the sneaking suspicion... Read morePublished 13 months ago by Amazon Customer
I approached this book with an open mind and was intrigued by the idea that if the workplace thought along "feminine" lines it would be a better and more productive place. Read morePublished 13 months ago by Darth Spaniel
A survey of 64,000 people, in thirteen countries (UK, Iceland, Israel, Japan, Columbia, Peru, Kenya, India, China, Sweden Germany, Belgium, Bhutan) found that two-thirds of... Read morePublished 15 months ago by Bruce Lloyd
This is one lovely book, nice quality paper, great quality printing, and I was absolutely hooked by it...couldnt put it down. Read morePublished 18 months ago by S. Hammond
Well, it's not a bad idea. In general, women are more empathetic, sympathetic, considerate and more likely to talk things through than want to dominate everyone else as men usually... Read morePublished 19 months ago by T. S. C.
This is a clever and interesting book that makes a valuable contribution to the vital debate about how we should build the organisations of the future. Read morePublished 21 months ago by J. DOUGLAS
The authors' premise is that the world would be a better place if we all followed more feminine characteristics, such as empathy and avoided overly masculine behaviours such as... Read morePublished 22 months ago by Andrew Dalby