Review
We can spy the future in Frank Rose's brilliant tour of the pyrotechnic collision between movies and games. This insightful, yet well-researched, book convinced me that immersive experiences are rapidly becoming the main event in media, and has reframed my ideas about both movies and games. Future-spotting doesn't get much better than this. -- Kevin Kelly, author of What Technology Wants
Frank Rose has written the definitive book on transmedia - what it really is, where it came from, and how it is changing our culture. A must-read for anyone now in the business of telling stories, which almost certainly includes you - whatever you do. -- Matt Mason, author of The Pirate's Dilemma
Frank Rose has written an important, engaging, and provocative book, asking us to consider the changes the Internet has wrought with regard to narrative as we have known it, and making it impossible to ever watch a movies or a TV show in quite the same way.
--Peter Biskind, author of Star and Down and Dirty Pictures
Frank Rose has written the definitive book on transmedia - what it really is, where it came from, and how it is changing our culture. A must-read for anyone now in the business of telling stories, which almost certainly includes you - whatever you do. -- Matt Mason, author of The Pirate's Dilemma
Frank Rose has written an important, engaging, and provocative book, asking us to consider the changes the Internet has wrought with regard to narrative as we have known it, and making it impossible to ever watch a movies or a TV show in quite the same way.
--Peter Biskind, author of Star and Down and Dirty Pictures
Product Description
Not long ago we were spectators, passive consumers of mass media. Now, on YouTube, blogs, Facebook and Twitter, we are media. While we watch more television than ever before, how we watch it is changing in ways we have barely slowed down to register. No longer content in our traditional role as couch potatoes, we approach television shows, films, even advertising as invitations to participate-as experiences to immerse ourselves in at will. In this field guide to the visionaries-and the fans-who are reinventing the art of storytelling, Frank Rose introduces us to people like Will Wright (The Sims), James Cameron (Avatar), Damon Lindelof (Lost) and dozens of others whose ideas are changing how we play, how we relax and even how we think. The Art of Immersion is an eye-opening look at the shifting shape of entertainment today.
From the Publisher
There are two subtitles showing which is incorrect. Could the extra subtitle "Entertainment in a Connected World" please be removed.
About the Author
As a contributing editor at Wired, Frank Rose has covered Sony's gamble on PlayStation 3 to the posthumous career of Philip K. Dick. His other books include West of Eden.
