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The Analytics Revolution: How to Improve Your Business by Making Analytics Operational in the Big Data Era Hardcover – 14 Nov 2014

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"A good read" (Supply Management, May 2015)

With this book from Franks, it has become easier for the layman to understand the meaning of all of the data they collect and how to improve the operations and–most importantly– profits of their business (Talk Business, January 2015)

From the Inside Flap

The ability to instantly adapt to changing conditions is the key to success in today′s marketplace. The Analytics Revolution shows you how you can integrate insights from the analysis of data, both big and small, into your daily operations. The analytics revolution is already here, and it aims to make analytics embedded, operational processes instead of external, batch processes. Airlines use analytics to prioritize and reroute passengers in real time. Banks constantly analyze account activity patterns to prevent and detect fraud. Users′ social media and e–commerce experiences are customized based on up–to–the–second information. You can implement similar capabilities, and the first step is to understand what the analytics revolution is all about and how to join it.

Bill Franks has built his career on a talent for explaining complex analytics to business audiences. In The Analytics Revolution, you′ll learn how to cut through the clutter and leverage the trends and processes that will keep you ahead of your competitors. In this book, Bill uses his characteristic clarity to guide you through the process of building teams, creating culture, updating analytics methodologies, and leveraging technology to evolve your organization to operational analytics.

The Analytics Revolution shows exactly what making analytics operational means for you and how to start evolving your organization toward using operational analytics for better, faster, more effective decision making. Written in a style that′s accessible to anyone, regardless of background, The Analytics Revolution provides a scalable framework for embedding analytics within all sorts of business processes. This book is for managers and business leaders looking for a way to keep up and move ahead by building a foundation of analytics on which an organization can thrive.

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Most Helpful Customer Reviews on (beta) 13 reviews
2 of 2 people found the following review helpful
The best feature of “The Analytics Revolution” are its outstanding real-world ... 6 Nov. 2014
By Nenad Jukic - Published on
Format: Hardcover Verified Purchase
Just as its predecessor “Taming the Big Data Tidal Wave” (which is a clear and precise overview of Big Data and business analytics) this book is an easy-to-follow, yet quite meaningful, overview of Operational Analytics. The best feature of “The Analytics Revolution” are its outstanding real-world examples that perfectly illustrate the dos and don’ts of the corporate analytics initiatives. This book is an excellent guide for navigating the enormous hype surrounding the terms “Big Data” and “Analytics”, and I find to be a terrific read for any executive, manager or MBA student.
1 of 1 people found the following review helpful
If your career has anything to do with analytics, you really should read this book! 12 April 2015
By W Bendle - Published on
Format: Hardcover Verified Purchase
Written in a straight-forward conversational manner, The Analytics Revolution provides a strategic and pragmatic view into the new and rapidly evolving world of advanced / operational analytics. Dozens of real world examples provide useful insight about how Operational Analytics in the Big Data era is creating a sustainable competitive advantage and radically transforming organizations and consumer experiences. If your career has anything to do with analytics, you really should read this book!
I love the book so much and after reading 30 Nov. 2014
By Mario Faria - Published on
Format: Kindle Edition
Bill's new book is a must for every professional who wants to learn how to apply data & analytics principles to achieve accountable business results. The concept of operational analytics is, at the end of the day, how companies will succeed in using analytics to increase revenues, improve margins and operate more efficiently. The real world examples Bill gives us show that there is only one thing holding back more corporations to become true data driven organizations: not allowing the experimentation of proven concepts.

I love the book so much and after reading, I just reread it again.
What is more important than an ANALYTIC? Read this book to find out. 10 Nov. 2014
By J. Thuma - Published on
Format: Kindle Edition Verified Purchase
Analytics without implementation are worthless. This book take a 360 degree view of an analytic from its initiation, creation, and finally implementation. The book is simple to read and understand and is a valuable resource if you are technical or in business. If you want to leverage data for positive change within your organization then this is definitely one of the books you should keep on your desk at work.
A true insider's guide for executive and sponsors or data driven initiatives 17 July 2015
By CHERYL - Published on
Format: Kindle Edition Verified Purchase
Years of experience into his career on operationalizing analytics, Bill explains the differences between operational analytics and defines a manager's roadmap to making this happen. Leveraging analytic professionals' lessons learned from the past and adding the new opportunities with new data types is an important call out too. Really solidifies some concepts.
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