This reissue of The Associates debut album from 1980 takes us back to the beginning and pretty much completes the posthumous reissue programme of Associates/Mackenzie releases - 'Beyond the Sun' (1997), 'The Affectionate Punch- 1982 remixed version' (1997), 'Memory Palace' (1999), 'Fourth Drawer Down' (2000), 'Sulk' (2000), 'Double Hipness' (2000),'Eurocentric' (2001), 'Perhaps/The Glamour Chase' (2002), the two-volume 'Peel Sessions' (2002), 'Singles' (2004), 'Auchtermatic' (2005) & 'Transmission Impossible' (2005). This is the original version released in 1980 on Fiction Records - long time home of The Cure and co-produced by then Cure-manager Chris Parry with Mike Hedges and The Associates themselves. The later 1982 remixed version re-ordered the tracklisting and had a better cover (as well as dropping the 'The' in The Associates); this version comes with a few bonus tracks including debut-single 'Boy's Keep Swinging' (with its memorable chorus of "Bowie's keep swinging"!) & an earlier version of 'Girl Named Property', 'Mona Property Girl.' Cure-fans will also note the presence on backing vocals of one Robert Smith - whose trademark yelp could very well be traced to this record!
'The Affectionate Punch' would later be dismissed by the band, who went onto the more experimental singles collected on 'Fourth Drawer Down' & the masterpiece-longplayer 'Sulk', before the band split and Mackenzie carried on alone. 'The Affectionate Punch' is one of those albums which very much continues the avenues explored on Bowie's late 1970s classics 'Station to Station', 'Low' & "Heroes" - obviously influenced by the thin white one, as well as Mackenzie's favourites Siouxsie & the Banshees. It would also influence, from the vocal-inflections that turned up on later Cure-records, to the guitar sound on 'Paper House' - U2 have cited early Associates records as amongst those that influenced them (see also Gang of Four, Joy Division). 'The Affectionate Punch' is one to file alongside such albums of the era as 'Seventeen Seconds', 'Empires & Dance', 'Journeys to Glory', 'Ju-Ju', 'Scary Monsters', 'The Correct Use of Soap', 'Travelogue', 'A/Z', 'Vienna' etc and is a key example of the so-called New Wave. It also displays Mackenzie & Rankine's pop-sensibility, based around the former's wild vocal style, and the latter's eclectic instrumentation.
The album does pale against Mackenzie & Rankine's avant-pop peak with Mike Hedges over the following years - and perhaps the 1982 remixed version could have also been included for completist sake? The lyrics are becoming odd, though nothing up there with 'Nude Spoons' or 'Skipping' yet, though there are messages oblique, "If I threw myself from the ninth storey - would I levitate back to three?" & "I don't know whether to over or under estimate you" - Mackenzie's wordplay becoming significant. There's also the playful 'A', adventerous pop that only AR Kane and peak-Prince have been close to (a pop chart based around the alphabet) & the lusty 'Even Dogs in the Wild'- which pretty much encapsulates Suede's career into one song!
There are lyrics that could hint at the despair and tragedy later - "Don't be sure of days in advance" ('Amused as Always')& "I caught me looking at myself/Now my voice deep with age/Talks in tongues of younger days" ('Logan Time') - though the bleak stuff was the order of the day at the time, remember. The darker songs here are the most memorable, paving the way towards joys like 'White Car in Germany', 'No' & 'Breakfast'- 'Deeply Concerned' is as strong as anything on "Heroes" , while the title track is one of those songs I like to imagine on a Mackenzie-covers album recorded by David Bowie...
The darkest section remains the first-side, following the title track and the desperate-rush of 'Amused as Always' there is the triad of 'Logan Time', 'Paper House' & 'Transport to Central.' 'Logan Time' is sci-fi inflected, moving towards the strangeness of 'Q Quarters', the theme relating to 'Logan's Run' - delivered in Mackenzie's wonderful vocals to Rankine's chiming guitars. Even better is the wild 'Paper House', which delivers wilder guitars & vocals over a Bowie-Eno-Visconti style electronica, the conclusion offers the refrain "There's a garden at the bottom" - the same garden as the later 'No'? 'Transport to Central' is fantastic stuff, related to the Nietzchean vibe apparent on 1981's single 'White Car in Germany'- sinister, quasi-fascist lyrics common to the time and found also in releases by Spandau Ballet & Throbbing Gristle: "Transport to central/We need more like him...His jawline's not perfect/But that can be altered/We've waited so long/For this one, to arrive..."
'The Affectionate Punch' demonstrates that pop can go some pretty adventerous places if people feel like it, and charts a story of an alternative type of pop practiced in the 1980s from a myriad of acts including Japan-Soft Cell-AR Kane-Scritti Politti-BEF-Heaven17-The Human League-Simple Minds-The Style Council-XTC-The Chills-New Order-Cabaret Voltaire-The The-Wire & masses more. 'The Affectionate Punch' is probably the album many wished Bowie would have made instead of the so-so 'Lodger', and would provide the ideal introduction to The/Associates prior to the xeno-pop of Situation Two and 'Sulk'....