The Advertising On-Ramp: Getting Your First Job in Advertising Paperback – 29 Apr 2013
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Most Helpful Customer Reviews on Amazon.com (beta)
The lessons and insights provided here are universal and do not only apply to new grads searching for their first jobs in advertising. Whether you studied biology and intend to work in biotech, or you juggled art history and a few languages (like me) and don't quite know what you want to do professionally, this book is for you.
Belle's emphasis on finding one's "path" ("the series of steps you take in your career") in addition to one's "voice" ("what you need if you are to find the career that is satisfying to you") is the key to a building a satisfying and successful career. All too often, we focus too much on our navigating our "path" and neglect our "voice". Once you read this book, you will be armed with a multifaceted toolkit that will bring you closer to finding both of these components.
Thank you, Belle, for illuminating the paths and empowering the voices of all future college grads.