I WAS DRAWN TO 'THE 90% SOLUTION: HIGHER RETURNS, LESS RISK' BY ITS AUDACIOUS TITLE AND GOLD STAR ENDORSERS ON THE BACK COVER--AND I WAS NOT DISAPPOINTED. THIS BOOK IS BOUND TO BE CONTROVERSIAL BECAUSE IT IS IRREVERENTLY CRITICAL OF THE FINANCIAL SERVICES INDUSTRY'S SATISFACTION WITH ACHIEVING ''AVERAGE'' RESULTS. IT EFFECTIVLEY CHALLENGES THE INDUSTRY'S ''BUY AND HOLD'' MAINSTAY, EVEN DOCUMENTING WHY THE CORNERSTONE OF THE INDUSTRY'S PURSUIT OF MEDIOCRITY MAY EVEN BE A FARCE. SUPERBLY WRITTEN, THE AUTHOR MAKES A COMPELLING CASE FOR OVERALL MARKET TIMING AS THE SUREST WAY TOWARD SUPERIOR INVESTMENT RESULTS. HE RECOUNTS HIS OWN PERSONAL JOURNEY DISCOVERING AND EMBRACING MARKET TIMING. HE DOESN'T GIVE AWAY HIS SECRET FORMULAS, BUT DOES GO INTO CONSIDERABLE DETAIL ABOUT HIS CONCEPTUAL APPROACH TO CONTRARIAN THINKING AS A PERSONAL PREFERENCE THAT HAS YIELDED SOME PRETTY HEADY RESULTS. HIS DISCUSSION OF CYCLES AND CONTRARIAN THINKING ALONE IS WORTH THE PRICE OF ADMISSION, BUT THE INSIGHTS THAT HE SHARES FROM HIS PERSONAL EXPERIENCES ALONG THE WAY ARE AN ENRICHMENT FEW AUTHORS PROVIDE.