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Product Description
Product Description
For business, engineering, and science students and professionals who demand a comprehensive guide to high-growth entrepreneurship, Technology Ventures is the leading resource for analyzing opportunities and building new enterprises. Drawing on the latest academic research and practitioner insights, Technology Ventures integrates clear theoretical frameworks with action-oriented examples and exercises. Its broad perspective on “technology,” including clean tech, information technology and the life sciences, ensures wide-ranging appeal to anyone with an interest in high-potential ventures.
The extensive features in this edition include:
• Expanded attention to “clean tech” startups in the energy and environment sectors
• Special coverage of university technology commercialization, open source innovation, and social entrepreneurship
• Eight cases, including two from the well-known Harvard Business School archive
• A “venture challenge” business plan exercise at the end of each chapter
• Extensive web-based resources, including sample presentations, more cases and business plans, and numerous videos of entrepreneurs and other thought leaders
About the Author
Tom Byers is Professor of Management Science and Engineering at Stanford University and founder of the Stanford Technology Ventures Program, which is dedicated to accelerating high-technology entrepreneurship education and creating scholarly research on technology-based firms. After receiving his Ph.D. from UC Berkeley, Tom spent over a decade in leadership positions in technology companies including Symantec Corporation. His teaching awards include Stanford's highest honor in 2005 and three national awards for entrepreneurship educators.
Richard C. Dorf is Professor of Electrical Engineering and Professor of Management at the University of California, Davis. He is author of Introduction to Electric Circuits (7th Ed.), Modern Control Systems (10th Ed.), Handbook of Electrical Engineering (3rd Ed.), Handbook of Engineering (2nd Ed.), and Handbook of Technology Management. He is the co-founder of six technology firms and was recently elected a Fellow Member in The American Society for Engineering Education (ASEE)in recognition of his outstanding contributions to the Society
Andrew J. Nelson is Assistant Professor of Management at the University of Oregon's Lundquist College of Business, where he teaches courses in strategy and entrepreneurship. He received his Ph.D. and B.A. degrees from Stanford University and his M.Sc. from Oxford University. Prior to joining the University of Oregon, he held the post of Lecturer in management science and engineering at Stanford University. Dr. Nelson is well known for his research into university-based entrepreneurship
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Customer Reviews
Most Helpful Customer Reviews
0 of 1 people found the following review helpful
Format:Paperback
There is not a lot to say about this book, it is simply quite interesting. It covers the basics, but it is written in such a way that you constantly think "Do I have these skills to be an entrepreneur?". Also, I love the fact that it's very actual with many examples of recent innovations and companies.
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
4 reviews
1 of 1 people found the following review helpful
Solid and Thorough Book
15 Jun 2009
Format:Paperback|Amazon Verified Purchase
I still have yet to finish this book, but so far it is very clear and well written. It is a great resource for people who have any interest in entrepreneurship. The author gives the reader confidence and shows that even if you have no business experience, you can still learn how to be an entrepreneur. On top of this, the author shares some of his views about fields that are excelling and areas taht would be good to start ventures in. Overall this book is worth the buy for anyone who has had no business experience and really is interested in entrepreneurship.
Layout is weird and text is hard to read
25 May 2012
Format:Paperback|Amazon Verified Purchase
Well the layout is a little weird. Not like normal textbooks but it is broken up by main sections then by subsections and I honestly didn't read much more than the 3rd or 4th chapter because of the way it was written. The text is a light blue color which makes it somewhat hard to read for long periods of time. Starts to blend in with the white paper.
The content was dry and nothing I hadn't really learned in marketing or entrepreneurship classes.
The content was dry and nothing I hadn't really learned in marketing or entrepreneurship classes.
Not bad
8 Mar 2011
Format:Paperback|Amazon Verified Purchase
Its setup in a way that intersperses real-life problems which is nice. Some of the examples are starting to show their age though which is probably not great for a technology book.
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