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Teach Yourself Visually E-commerce with Frontpage 2002 [Paperback]

Ruth Maran
2.0 out of 5 stars  See all reviews (2 customer reviews)

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Book Description

1 Nov 2001 Teach Yourself Visually
From designing the storyboard of your web page to porting your product database in it, these two pounds of full color pages offer the only visual tutorial on e–commerce. Create a commerce–capable Web site to market your products and services around the world with no knowledge of HTML or CGI required. Collect customer data including tracking their click trails, user information, buying patterns. Design real–time credit card gateways, a built–in shopping cart, banner ads, an order desk, catalog importing and exporting, and integrated SSL security. Link product photos and update them instantly, organize your inventory, and merchandise your products. Learn how to create multiple storefront setup, advanced order processing, and customer self–service.

Product details

  • Paperback: 320 pages
  • Publisher: John Wiley & Sons (1 Nov 2001)
  • Language: English
  • ISBN-10: 076453579X
  • ISBN-13: 978-0764535796
  • Product Dimensions: 22.8 x 20.7 x 2 cm
  • Average Customer Review: 2.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Bestsellers Rank: 5,384,877 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Product Description

From the Back Cover

Teach Yourself Visually
"Your step–by–step instructions and beautiful illustrations greatly simplify what so many other books overlook. Keep up the good work." —Richard Hata (Los Angeles, CA)

"I now own four of your books. I recommend them to anyone who is a beginner like myself." —Gay O′Donnell (Calgary, Alberta, Canada)

Are you a visual learner? Do you prefer instructions that show you how to do something and skip the long–winded explanations? If so, then this book is for you. Open it up and you′ll find clear, step–by–step screen shots that show you how to set up a complete e–commerce Web site with FrontPage 2002, from installing the bCentral Commerce Manager add–in and creating an online catalog to selling your products in online auctions, managing orders you receive over the Internet, and more.

  • "Teach Yourself" sidebars offer practical tips and tricks
  • Full–color screen shots demonstrate each task
  • Succinct explanations walk you through step by step
  • Two–page lessons break big topics into bite–sized modules

About the Author

Ruth Maran is the Author and Architect of maranGraphics books. She creates the words and structure that are the basis for the books.

Inside This Book (Learn More)
First Sentence
Are you ready to begin creating Web pages? Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

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Most Helpful Customer Reviews
4 of 4 people found the following review helpful
Format:Paperback
Teach yourself Visually e-Commerce with FrontPage 2002.
From the point of view, that this book is a "Visual" learning aid, it is very good at what it says it will do. Yes, it teaches what it sets out to do, very well. There are other aspects of FrontPage, that it helps with, that are very good too. All that is great, except for the simple fact that if you (a) are not American and would perhaps like to use, say, another Payment Merchant than Microsofts bCentral - then forget it. (b). Every aspect of this book is centered around bCentral, to ad nausia.
If only it had given at least a second option, I would have been delighted with this book. Setting up a Payment gateway with say, PayPal for example, is so easy using FrontPage that even I can do it.
Producing a catalogue however, is just that bit more difficult, especially if you require your store to appear a lot more professional. That is why we buy these books isnt it? To help us create a professional looking result? Sorry, I feel I have totally wasted my money with this copy, as I do not want to join bCentral and pay every month for what could be free (from Microsoft) as it is with PayPal. Dont Microsoft know when enough is enough??
Maybe someone will bring out with a book, all about how to make professional catalogues (like this book did) using PayPal .... how cool would that be?....
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0 of 1 people found the following review helpful
2.0 out of 5 stars Teach yourself about bCentral .... What? 12 Mar 2004
Format:Paperback
Having a great need to learn as much about eCommerce as possible and in collaboration with FrontPage in particular. I was delighted with the opportunity to cut down the learning curve, by having a "Visual" option to do this with. Actually I bought another book on the same day, which required reading, a lot of reading, but my word it was worth it. Visually learning eCommerce with FrontPage 2002 turned out to be a massive push for Microsoft's bCentral, eCommerce deal.
Not only have I no intention of subscribing to yet another Microsoft product, but I was rather hoping to learn something more about eCommerce in general.
Yes the book covers some of the FrontPage 2002 attributes, but the other book I referred to above did it much better. If you want to know how to do something quite involved, buy the How to Do.. series. They're great.
Teach yourself Visually eCommerce...., not so good. Unless you are desperate to join Microsoft's bCentral of course.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 3.0 out of 5 stars  1 review
4 of 4 people found the following review helpful
3.0 out of 5 stars More like E-Commerce with bCentral 16 Mar 2004
By Mary Gibbins - Published on Amazon.com
Format:Paperback
In and of itself, this isn't a bad book. It's very informative and I would have to say that it's bound to be extremely helpful for beginners. I only THOUGHT I needed more help with FrontPage. When I started looking through here, I realized that I was already chapters ahead. The only problem is that it's not really about "e-commerce" in the broadest sense of the word -- It's about e-commerce using bCentral. If you weren't planning to sign up for bCentral, the other Teach Yourself Visually book by the same author will probably teach you just as much.
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