This lp was released in late 1981. By that time, a slew of Chic-sounding groups had created a subgenre of R&B/dance music, while radio and clubs were shifting their appetites from string-filled swirls to grittier dance-funk and new wave hybrids. Since Chic was a band founded on a rhythm section, the guitar-bass-drum triumvirate was easily transferred to funk sounds. Electronic keyboards were featured more prominently, and horn sections that previously peppered tracks like "I Want Your Love" were used percussively and more extensively.
The change of approach sounded unlike most other Chic output to date, but the 1981 album worked as a strong, cohesive project. In fact, there were loads of radio-friendly tracks on the album. The unfortunate thing was that their label seemed to miss the opportunity to lead off with a viable single and then lost interest in the album quickly. "Stage Fright" was the single, and although it had the identifiable Chic scratch guitar and was an indisputably funky jam, the lyric was a poor choice for radio play. In fact, it barely broke into the R&B Top 40 and didn't appear at all on the dance charts. No follow-up single was attempted.
Given that Chic had a strong following in clubs and R&B radio even when Top 40 radio was courting New Romantic Brit sounds and greasier Rick James/Gap Band fare, it seems a shame that the lead single wasn't something dancier (even the flipside of "Stage Fright" was the jazzy instrumental "So Fine" rather than a barnstormer, perversely insuring that club play would be slim with the 12" release). A better release from a club-play perspective would have been the Chippendale's inspired title cut whose syncopation rivaled "Serpentine Fire." It had a great tongue-in-cheek humor and killer break that might have hooked black radio listeners as well. The other out&out dancer on the album, "Burn Hard," citing the Jane Fonda fitness craze, was reserved for flipside of the 12" "Soup For One" releases in Europe later that year.
The other option available to label execs was the great R&B flavor on the album, which was admittedly a riskier direction for a group associated with dance crossovers. Still, tracks like "Just Out Of Reach," "Would You Be My Baby," and "Flashback" would have been stone smashes on black radio if released by any other act. "Just Out Of Reach" has that Chic-patented romantic longing with a fantastic melancholy sax solo; "Would You Be My Baby" is a hooky pop nugget, and "Flashback" is a gritty soul serenade that startles the typical Chic fan. "Baby Doll" is an even sweatier soul instrumental that updates a Booker T type groove. Meanwhile, Chic has fun with putting their spin on Rick James ("Your Love Is Cancelled"). In the end, a great album and lost opportunity for Chic singles.