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Product Description
Product Description
To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable–and lucrative–sustainable marketing strategies.
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2 reviews
great book
12 April 2012
Format:Kindle Edition|Amazon Verified Purchase
If you haven't gone green personally, this book will surely turn you around. It makes you aware of the little things that destroy our world and the little things you could be doing to prevent that. It practically makes you a responsible global green citizen.
Sustainable marketing
13 Mar 2012
Format:Paperback
This was a very good book, I highly recommend it. I used this book for my graduate class and found it very informative.
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