By its very nature (a hodge-podge of random musings, semi-academic essays and travelogues commissioned by glossy magazines), this collection is erratic in tone and occasionally in execution. Yet even at his least engaging and most wilfully opaque, DFW is still incredibly readable, pulling your intellect along as he spins off on any number of tagents. When he's at his MOST engaging, however, he's among the most appealing writers of either fiction or non-fiction at work today. I defy even the biggest DFW cynic to read the title essay, for example, and claim not be alternately amused and weirdly moved throughout its (countless!) diversions and narrative scenic routes.