Networks rule the world. Take an organization of any kind: a corner shop, a new venture, a gang of drug traffickers, the United Nations, Google, the place you work. They are all networks, with their own rules and values and ways of communicating. Everybody belongs to networks and they make a huge difference to our lives - to our happiness and to our opportunities. As the world becomes more densely populated, the connections between us are expanding in ever more intricate ways - via the web, mobile phone technology and global media. How does this affect us? And how can we make the most of these connections? SUPERCONNECT looks at how the successful and fortunate few behave - and shows that if you want to be one of them, you have to play by the network rules.
Superconnect
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'The book equivalent of "music to my ears" . . . A fascinating and enriching read' --Julia Hobsbawm, Management Today
Book Description
* Fascinating new book that draws on the latest in network science research
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful
By Bijan Khezri
Format:Paperback
An important contribution to an emerging field of research. Very readable and engaging. Many familiar stories from social science and history are 're-evaluated' from a modern network perspective. If it's not always for all the answers this book provides, it's certainly the questions it raises that makes it a book I wish to recommend to those interested in social change.
2 of 2 people found the following review helpful
Format:Paperback
I'll admit my first reaction was scepticism....Koch has sold millions of books expounding (albeit, very engagingly) the benefits of the 80:20 principle, where 80% of results derive from 20% of inputs. Surely further proof of the value of prioritisation, and how spending the majority of our effort on those people/ customers/ things will allow us to gain more happiness/ money/ fulfilment. QED? Not quite.
In Superconnect, Koch & Lockwood explore the value of those tenuous links and how the diversity of those weak links in our social and professional networks can be collided to produce extraordinary possibilities and enormous success. Always engaging, punctuated with poignant examples, Superconnect is a roadmap for more creative, productive networking (or even, getting more out of the people you know on Facebook).
Superconnect is also a damn good read. 5 stars!
In Superconnect, Koch & Lockwood explore the value of those tenuous links and how the diversity of those weak links in our social and professional networks can be collided to produce extraordinary possibilities and enormous success. Always engaging, punctuated with poignant examples, Superconnect is a roadmap for more creative, productive networking (or even, getting more out of the people you know on Facebook).
Superconnect is also a damn good read. 5 stars!
2 of 2 people found the following review helpful
Format:Paperback
as a firm believer in richard koch's 80-20 principal, i picked up his newest book SUPERCONNECT , with the intention of saving time and effort, getting 80% of its value by reading only 20% of the book. after all, that is what koch promised us in his highly rated series of books on the 80-20 principal over the last 10 years.
Well, i can report that this time it didn't work. i expected to find his latest book ,coauthored with greg lockwood ,to be informative but what i didn't count on was it being such a great read as well. rather than reading only 20% ,i found myself stuck to the book till every one of its 250 or so pages were devoured .
the authors mix tales of their personal experiences with those of successful businessmen and thus impart sociological and anthrological information regarding building useful networks for business and personal improvement while entertaining the reader so that it isn't dry and academic .i loved it.
frederic haller
london england
Well, i can report that this time it didn't work. i expected to find his latest book ,coauthored with greg lockwood ,to be informative but what i didn't count on was it being such a great read as well. rather than reading only 20% ,i found myself stuck to the book till every one of its 250 or so pages were devoured .
the authors mix tales of their personal experiences with those of successful businessmen and thus impart sociological and anthrological information regarding building useful networks for business and personal improvement while entertaining the reader so that it isn't dry and academic .i loved it.
frederic haller
london england
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Most Recent Customer Reviews
1.0 out of 5 stars
It's not what you know...
...it's who you know.
Yes, we knew that already.
Time goes slow it seems when the phones don't ring on a Friday afternoon so the authors (management consultants,... Read more
Yes, we knew that already.
Time goes slow it seems when the phones don't ring on a Friday afternoon so the authors (management consultants,... Read more
Published 14 months ago by James-philip Harries
5.0 out of 5 stars
Superconnect
Having read Richard Koch's 80/20 Principle - The 80/20 Principle: The Secret of Achieving More with Less - and taken away some brilliant action points that I'm already getting... Read more
Published 18 months ago by welovefranco
3.0 out of 5 stars
ok if you like this type of thing
I bought this book whilst browsing for something else entirely. Sometimes, I like to dip into different subjects like that. Read more
Published 18 months ago by Eggbilly
5.0 out of 5 stars
Non-obvious, powerful laws for success
Fascinating and powerful book that shows how success is never simply down to your intrinsic talents or worth, but whether you are able to use the power of 'hubs' and `networks' to... Read more
Published on 18 Feb 2011 by T. Butler-Bowdon
4.0 out of 5 stars
Powerful and Life Changing
I read this book just after reading "Blink" by Malcolm Gladwell and whilst I enjoyed "Blink", I found "Superconnect" much more rewarding to read. Read more
Published on 26 July 2010 by Steve Griffiths
5.0 out of 5 stars
Another powerful and insightful idea, engagingly written
Koch is famous for his excellent book on the 80/20 principle and this time he has teamed up with a co-author to argue a typically simple but compelling idea: the people we know... Read more
Published on 28 Jun 2010 by Jack Frost
5.0 out of 5 stars
Enjoyable and useful book
This book is about the networks we all have in our lives and how to make better use of them. It shows that "weak links" to people who are not friends, but just acquaintances, old... Read more
Published on 14 Jun 2010 by Francisco Martins
5.0 out of 5 stars
thought-changing
One of those books that you keep mulling over a long after you have read it, finding new ways to interpret his message, and to apply it to life and to opportunities. Read more
Published on 8 Jun 2010 by Lord Lucas
5.0 out of 5 stars
The Essential Superconnect
This is the most authoritative analysis of a very intriguing topic. Engagingly written and crammed with pertinent examples it is essential reading for anyone who wants to know how... Read more
Published on 7 Jun 2010 by R. A. Field
5.0 out of 5 stars
Another Great Title from this Author
I read this almost at one sitting! Found it as compulsive as "The 80/20 Principle" and "The Star Principle" - also worth reading.
Published on 7 Jun 2010 by A. J. Rowe
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