If you're expecting a feature length animation, akin to the 'Rings Around The World' DVD, and are not the type content to be trying something different then you will most likely be disappointed.
SFA have taken a leading role in carrying music through to the twenty first century. The music speaks for itself; they are one of very few bands who can build bridges between many different genres of music, avoid being pigeon-holed, and not turn stale. 'Phamtom Power' is testament to this and the experimental success of the band is reflected in the structure of this DVD. It seems not to have been the intention of the band to produce what many punters would have expected. They have instead introduced, what one can only hope, other bands will try to reproduce. The dvd proves SFA to be visionaries and may be the answer to record companies gripes about revenue losses etc.
The structure of the DVD is at first mildly baffling and will deter an unadventurous mind. Expecting to be able to just press play, as one could with 'Rings Around the World', and have magical visions spew along with the music for an awesome hour but finding that the only additional entertainment provided with the played album as a whole is a seemingly static picture of a model railway, I began to feel dissappointed. I then realised that I would have to be a little more in control of the DVD and work from the main menu. The main menu allows you to move yourself around a 'phantom'-ridden dungeon-esque area to the title page of each track on the album. Each track on the album is then split into four sections; the tune itself, the remix (some of which are some of the best transitional techno-SFAesque genre tracks available), a scroll of the lyrics, and a dry and very ironic producers' commentary. The producer's commentary will, I think, be looked over by many but it had me in stitches, it is the jewel in the genius of this DVD. So from a different perspective what one has with this DVD is the album with far better sound quality, a new album of awesome remixes by the likes of Zan Lyons (remixing 'Out Of Control'; the most unlikely song on the album for him but still mind-bogglingly good) and a truly phenomenal jazz-electro remix from Fourtet, and a Spinal Tap-esque commentary about the production of the album. (Note, no mention of animation).
The DVD is a music programme that you can take control of and opens up a new world of entertainment that other artists should think of copying or adjusting. SFA have brought comedy to music without having to sing about lumberjacks or sperm, and they have found a way of keeping their original tracks sacred alongside the introduction of new tracks that should blow your mind. Their intention seems to have been the introduction of a new format and they have not missed the mark. The one thing that I would critiscise is the expense that we all have to go through to get the programme and am surprised that those who 'need devolution because they can't affpord the price of cake' are willing to put us through this financial hoop in order to get the full album that is the price of the DVD and CD combined. On this note however surely there is an answer to record companies' gripes. SFA as financial genius. It is for these reasons that the DVD is awesome and visionary.
The animation however is disappointing. The static pictures shown during the songs are pleasant but dull. The animation prior to the the songs (30 sec snippits) are too short but, as afore said, the animation seems not to have been SFA's priority. With insight one might have presupposed this anyway. 'Phantom Power' has a completely different concept to 'Rings.........' so to make comparisons (for judgement's sake) is futile.
Therefore, here is a new format. A format for the combination of arts. A format for bringing music into the interactive age. This dvd will hopefully go down in history as a first of its kind. However as with most debut ideas it is not flawless; the animation could be better without it needing to be as much of a distraction as it is with 'Rings' and there should be ways of playing the dvd as a whole if you do just want to sit back and let the awesome melodies wash over.