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Sun Tzu Was a Sissy: Conquer Your Enemies, Promote Your Friends, and Wage the Real Art of War
 
 
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Sun Tzu Was a Sissy: Conquer Your Enemies, Promote Your Friends, and Wage the Real Art of War [Paperback]

Stanley Bing
1.0 out of 5 stars  See all reviews (1 customer review)
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Product details

  • Paperback: 240 pages
  • Publisher: HarperBusiness; New edition edition (1 Jun 2006)
  • Language English
  • ISBN-10: 0641893094
  • ISBN-13: 978-0060734787
  • ASIN: 0060734787
  • Product Dimensions: 18.2 x 12.8 x 1.4 cm
  • Average Customer Review: 1.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 1,160,105 in Books (See Top 100 in Books)

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Stanley Bing
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Review

"No one understands corporate war better, or makes it funnier, than Stanley Bing."--Walter Isaacson, author of Benjamin Franklin: An American Life

Product Description

We live in a vicious, highly competitive workplace environment, and things aren't getting any better. Sun Tzu taught that readiness is all, that knowledge of oneself and the enemy was the foundation of strength and that those who fight best are those who are prepared and wise enough not to fight at all. Unfortunately, in the current day, this approach is useless, a fact that has not been recognized by the bloated, tree-hugging Sun Tzu industry, which churns out mushy-gushy pseudo-philosophy for business school types who want to make war and keep their hands clean. "Sun Tzu was a Sissy" will transcend all those efforts and teach the reader how to make war, win and enjoy the plunder in the real world, where those who do not kick, gouge and grab are left behind at the table to pay the tab. Students of Bing will be taught how to plan and execute battles that hurt other people a lot, and advance their flags and those of their friends, if possible. All military strategies will be explored, from mustering, equipping, organizing, plotting, scheming, rampaging, squashing and reaping spoils. Every other book on the Art of War bows low to Sun Tzu. We're going to tell him to get lost and inform our readers how real war is currently conducted on the battlefield of life.

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Most Helpful Customer Reviews
3 of 3 people found the following review helpful
Format:Hardcover|Amazon Verified Purchase
This is a classic case of a long ( unfunny ) magazine article posing as a book. I'm a huge fan of Bing's Fortune magazine column and was really looking forward to this book. Frankly I felt cheated, its rambles with no particular direction, includes pointless charts and graphs trying so hard to be funny and limps from page to page. I'll tell you what annoyed me most - vast blank spaces on each page, a cynical attempt to pad the book out and make it look longer. I stuck with it to the end looking for nuggets and sadly found none.
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Amazon.com:  25 reviews
12 of 14 people found the following review helpful
Almost sub-par 28 Feb 2005
By Lee Mimms - Published on Amazon.com
Format:Hardcover
Sophomoric analysis without investigation or understanding to support position(s) as presented. Thinly veiled rant against conservative attitudes, wrapped in an "Art of War" review. The best parts of the book happen to be quotes by other people. Most of the authors attempts at humor fall short of the original statements made by people he quotes. I rate it two stars only because there is a good book to be written along these lines somewhere, if only a real author would do the work. Don't waste your money.
48 of 66 people found the following review helpful
Sorry ... the hype much better than the fact .... 2 Nov 2004
By Rudolf Spoerer - Published on Amazon.com
Format:Hardcover
The author was right ..... writing this book gives him the opportunity to poke fun at and rant and rave at old actual and perceived wrongs perpetrated on him through his lifetime.

First of all, the book is pushed as light reading and thought provoking ... well for sure it's light reading, but the only thought that it provoked in me was why would anyone wnat to buy this book.

The book is divided up into nine parts and each part has a several chapters with specific anecdotal stories by the author and how Sun Tzu's philosophising would tie into real life today. As well the book is sprinkled with numerous pie charts and 3D graphs ostensibly to support the authors view of the world ..... These graphs and tables I found were the most aggravating, I felt they talked down to me and most are not only outright silly but meaningless .....

It's not light reading I would rate it as struggle reading .....
1 of 1 people found the following review helpful
Why Strategy is for Sissies 15 Jan 2011
By Herbert L Calhoun - Published on Amazon.com
Format:Paperback
In this clever little book that is intended as a reality check on a thousand years of the history of war, the author gives a point-by-point refutation of many of Sun Tzu's most famous aphorisms, about the not so gentle art of persuasion. With great verve and cleverness, Mr. Bing shows us the proper way to go about overthrowing a thousand years of "place mat" and "fortune cookie" level wisdom: It is best done with a hefty dose of reality from the zero-sum game (the Hobbesian jungle) of the Harvard School of Business and the "modern American way of war." As a result, here in this volume there are to be found both funny and serious retorts and vignettes. But the funny ones are not very serious, and the serious ones are not very funny. And in either case, whether funny or serious, they should not be allowed to trump what is left of our humanity?

By the way, I know first hand that they teach Sun Tzu at the National War college (where presumably there are a bunch of staff officer level sissies); and there they do not see strategy as a "throw away" category as this author seems to suggest, but see it as one of the most serious subjects in the officer's preparatory curriculum.

In short, cleverness and funniness aside, one cannot miss the point that beneath all the elbowing, scratching, gouging, growling and the kicking and grabbing of scrotums that characterizes Bing's version of the new ethos of American business and war, the student of these "revised ways" is also most assuredly stripped of everything else: his dignity, his honor, his morals, his pride, his soul and most of all his humanity.

So what is the point of booty won without these intangibles? Is it unfair to ask: what kind of world is left in the wake of such a brutal (soulless, and uncivilized) updating of Sun Tzu's timeless wisdom? Without these intangibles indeed how can any value at all be placed on the booty won itself? What about the grace, skill, honor and pride of a warrior? Are they to be just a cheap ideological rationalization after the fact, as say we were forced to do in the invasion of Granada? Recognizing that the author's "tongue is firmly in cheek," somehow one gets the impression that even during Sun Tzu's, arguably more barbaric times, sacrificing dignity, morals, soul, pride, honor and humanity were not intended to be a part of the formula?

In the more modern "kill or be killed" world of today's American business specifically, and the American business of war more generally, some of us continue to tell ourselves that we are still representatives of the highest form of civilization? But maybe what the author is really trying to tell us is that we have been terribly mistaken in this self-serving miscalculation? Throughout history, we humans somehow have striven to leave a modicum of our humanity intact and on the record - as well as on the battlefield (otherwise of what value is it?). This book, with a healthy dose of "dog-eat-dog" reality backing it up, is an appeal to do no such thing. Its ethos is: "The dirtier we fight, the sweeter is the taste of the booty?"

Beneath all the cleverness, it seems that all this author is trying to say here is that in the world of American business and war, no matter what cards we hold, a kick in the nuts, is always our best play; that our dignity, morals (not to mention pride and honor) -- indeed our whole humanity - is a "fungible" commodity. And like everything else, it too is perishable and is always to be sacrificed in the heat of battle. Humanity, pride, dignity, honor, and soul-searching are all for sissies, period. In this preamble to the new "modern order of battle," everything is existential, and thus is to be left on the battlefield, no matter at what cost. In short, our humanity is to be spent, used-up completely, for no other reason than to "demonstrate" prowess or "superiority" of the ego in battle. With a mindless inhumane illogic and ethos such as this, it is easy to explain why we are falling seriously behind the Chinese and Indians; and explains how our Kabuki democracy, questionable decisions in war, and our business practices are slowly sliding us into the abyss of second rateness? (Remember Granada? Panama? Vietnam? Afghanistan? The Indian wars? No sissies in those wars, right?) Two stars
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