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Successful Fundraising and Sponsorship in a Week (Successful Business in a Week)
 
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Successful Fundraising and Sponsorship in a Week (Successful Business in a Week) (Paperback)

by Sue McKeon (Author)
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Product Description
Success in fundraising means much more than tugging at the heart strings. It takes a subtle balance of negotiation skills, business and financial planning, PR and marketing to convince funders that an appeal is a good investment. This guide is one in a series conveying basic business skills.