Join Amazon Prime and get unlimited Free One-Day Delivery. Already a member? Sign in.

 

or
Sign in to turn on 1-Click ordering.
 
   
More Buying Choices
41 used & new from £9.00

Have one to sell? Sell yours here
 
   
Subject To Change: Creating Great Products & Services for an Uncertain World
 
 

Subject To Change: Creating Great Products & Services for an Uncertain World (Hardcover)

by Peter Merholz (Author), Todd Wilkens (Author), Brandon Schauer (Author), David Verba (Author)
No customer reviews yet. Be the first.
RRP: £18.99
Price: £12.34 & this item Delivered FREE in the UK with Super Saver Delivery. See details and conditions
You Save: £6.65 (35%)
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
In stock.
Dispatched from and sold by Amazon.co.uk. Gift-wrap available.

Only 3 left in stock--order soon (more on the way).

Want guaranteed delivery by Friday, July 17? Choose Express delivery at checkout. See Details
30 new from £9.00 11 used from £9.62

Frequently Bought Together

Customers buy this book with Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter) by Garr Reynolds

Subject To Change: Creating Great Products & Services for an Uncertain World + Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter)
Price For Both: £27.73

Show availability and shipping details


Customers Who Bought This Item Also Bought

Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter)

Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter)

by Garr Reynolds
4.5 out of 5 stars (13)  £15.39
Here Comes Everybody

Here Comes Everybody

by Clay Shirky
4.5 out of 5 stars (8)  £17.00
Communicating Design: Developing Web Site Documentation for Design and Planning

Communicating Design: Developing Web Site Documentation for Design and Planning

by Dan Brown
4.8 out of 5 stars (4)  £20.29
Sketching User Experiences:  Getting the Design Right and the Right Design (Interactive Technologies)

Sketching User Experiences: Getting the Design Right and the Right Design (Interactive Technologies)

by Bill Buxton
5.0 out of 5 stars (2)  £27.49
About Face 3: The Essentials of Interaction Design

About Face 3: The Essentials of Interaction Design

by Alan Cooper
5.0 out of 5 stars (2)  £20.29
Explore similar items

Product details


Product Description

Product Description
To achieve success in today's ever-changing and unpredictable markets, competitive businesses need to rethink and reframe their strategies across the board. Instead of approaching new product development from the inside out, companies have to begin by looking at the process from the outside in, beginning with the customer experience. It's a new way of thinking-and working-that can transform companies struggling to adapt to today's environment into innovative, agile, and commercially successful organizations.Companies must develop a new set of organizational competencies: qualitative customer research to better understand customer behaviors and motivations; an open design process to reframe possibilities and translate new ideas into great customer experiences; and agile technological implementation to quickly prototype ideas, getting them from the whiteboard out into the world where people can respond to them. In "Subject to Change: Creating Great Products and Services for an Uncertain World", Adaptive Path, a leading experience strategy and design company, demonstrates how successful businesses can - and should - use customer experiences to inform and shape the product development process, from start to finish.

About the Author
Peter Merholz is President and one of the co-founders of Adaptive Path. For more than six years, he has been instrumental in developing the company's world-class consulting, training, and public events. Peter began his work at Adaptive Path with a focus on information architecture, and has since developed expertise in product strategy, user research, and practice development.

Peter's personal blog, http://peterme.com, and his essays for Adaptive Path demonstrate his unique ability to foresee what's coming next in information architecture, organizational change, and product strategy. He has the perhaps dubious distinction of coining the term "blog" in 1999, when blogging was still a nascent genre.



As a design researcher for Adaptive Path, Todd Wilkens has worked on research, strategy, and design projects for a diverse group of clients, from large multi-channel media organizations to Internet startups. He is especially skilled at working with people from different backgrounds to synthesize product, business, technology, and user needs into cohesive strategies and designs.

With academic training in sociology, information science, and computer science, Todd is also well versed in social science theory and a wide-ranging toolkit of research methods from ethnography and interviewing to statistical analysis and eye-tracking. He publishes and speaks regularly on design research and human-centered design.



Brandon Schauer is an experience design director for Adaptive Path. He speaks on, writes about, and practices design as a means to create value. He has *over *a decade of experience developing new user experiences on the Web, desktops, and products. His passion for finding and understanding the unmet needs of customers has led him to diverse environments, from the homes of cancer patients to tunnels beneath Walt Disney World.

Brandon holds two master-level degrees from schools with the Illinois Institute of Technology, a Master of Design from the Institute of Design in Chicago and an MBA from the Stuart School of Business. Brandon also has a love of Excel that is unnatural for a designer.



David Verba is the Technology Advisor for Adaptive Path and the Chief Technical Officer of Emmett Labs. His many years of technical leadership and architecture experience cover a broad range of projects and strategies, including Sun, Java, Oracle, and a variety of open source technologies.

In 2000, David launched the WholePeople.com initiative as part of Whole Foods, Inc. He was also a core developer for CodeZoo.net, a web site for programmers sponsored by O'Reilly Media. He provided essential technical leadership to Measure Map, a free web service (now part of Google) that tracks blogs' traffic stats.


Inside This Book (Learn More)
Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Search inside this book:

Suggested Tags from Similar Products

 (What's this?)
Be the first one to add a relevant tag (keyword that's strongly related to this product)
Check a corresponding box or enter your own tags in the field below
design
user experience
business strategy
ux
customer experience
strategy
experience
business leadership
marketing
business
interaction design

Your tags: Add your first tag
 

What Do Customers Ultimately Buy After Viewing This Item?


Customer Reviews


There are no customer reviews yet.   Create your own review
Video reviews
Video reviews
New feature! Amazon now allows customers to upload product video reviews. Use a webcam or video camera to record and upload reviews to Amazon.



Customer Discussions

 Beta (What's this?)
This product's forum (0 discussions)
  Discussion Replies Latest Post
  No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
  [Cancel]

   


Listmania!


Look for similar items by category


Feedback


Fun for Everyone

Christmas Gifts
Achieve over 15,000 RPM with our great range of Powerballs.

Shop the Powerball store

 

Let Olay Amaze You

Olay Total Effects Day Moisturiser SPF15 50ml
Amazon.co.uk sells all your favourite ranges from Olay, including Regenerist and Total Effects.

Discover Olay at Amazon.co.uk

 

Boys Smell

Lynx Africa Body Spray and After Shave Gift set
But we make sure they smell good...

Discover male grooming at Amazon.co.uk

 

Treat Someone

Amazon.co.uk Gift Certificates--available in any amount from £5 to £500 With an Amazon.co.uk Gift Certificate, you can get them what they want (even if you don't know what that is).

Learn more about Gift Certificates

 
Ad

Where's My Stuff?

Delivery and Returns

Need Help?

Your Recent History

  (What's this?)
You have no recently viewed items or searches.

After viewing product detail pages or search results, look here to find an easy way to navigate back to pages you are interested in.

Look to the right column to find helpful suggestions for your shopping session.

Continue Shopping: Top Sellers

amazon.co.uk Amazon Home
International Sites:  United States  |  Germany  |  France  |  Japan  |  Canada  |  China
Business Programs: Sell on Amazon  |  Fulfilment by Amazon  |  Join Associates  |  Join Advantage
Customer Service  |  Help  |  View Basket  |  Your Account
About Amazon.co.uk  |  Careers at Amazon
Conditions of Use & Sale |  Privacy Notice  © 1996-2009, Amazon.com, Inc. and its affiliates