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Media Studies 2.0, and Other Battles around the Future of Media Research [Kindle Edition]

David Gauntlett
5.0 out of 5 stars  See all reviews (1 customer review)

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Book Description

"Very interesting and thought-provoking" - John Naughton, University of Cambridge, and columnist, The Observer

"A lovely collection... a must-read" - Stephen Harrington, Queensland University of Technology, Australia

Online participatory culture means that people who were previously just consumers of media can now be much more active and engaged, producing and distributing their own creative material, as well as enjoying professional and amateur work from around the world. Has this fundamentally changed what Media Studies is all about?

The idea of ‘Media Studies 2.0’ has been the subject of intense debate since it was proposed by David Gauntlett in 2007. For the first time, Media Studies 2.0, and Other Battles around the Future of Media Research brings together the original essay alongside more recent responses and rejoinders. This Kindle book includes brand new introduction and conclusion chapters, and other previously unpublished material, as well as a lively interview where Gauntlett tackles a range of issues around creativity, participation, and social media.

David Gauntlett is Professor of Media and Communications at the University of Westminster, UK. He is the author of several books, including 'Creative Explorations' (2007) and 'Making is Connecting: The social meaning of creativity, from DIY and knitting to YouTube and Web 2.0' (2011).

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Product details

  • Format: Kindle Edition
  • File Size: 276 KB
  • Publisher: David Gauntlett; 1 edition (22 July 2011)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B005E9E3HI
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Enhanced Typesetting: Not Enabled
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: #318,400 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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More About the Author

David Gauntlett is Professor of Media and Communications at the Communication and Media Research Institute (CAMRI), University of Westminster. CAMRI is officially ranked as the leading centre of media and communications research in the UK (RAE 2008).

He is the author of several books on media and identities, and the everyday creative use of digital media. These include Moving Experiences (1995, second edition 2005), Video Critical (1997), TV Living (with Annette Hill, 1999), Media, Gender and Identity (2002, second edition 2008), and Creative Explorations: New approaches to identities and audiences (2007), which was shortlisted for Young Academic Author of the Year in the 2007 Times Higher Awards. He also edited two editions of the book Web Studies (2000, 2004).

His new book is Making is Connecting: The social meaning of creativity, from DIY and knitting to YouTube and Web 2.0 (2011).

He produces the popular website about media and identities,, and has pioneered the use of creative and visual research methods, for which he has created the hub at

He has conducted collaborative research with a number of the world's leading creative organisations, including the BBC, Lego, and Tate.

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Most Helpful Customer Reviews
5.0 out of 5 stars thoroughly enjoyable 29 May 2013
Format:Kindle Edition|Verified Purchase
clear debates and discussion on how Media 2.0 is a response to Internet 2.0 (or Web2.0) basically how the movement toward interactive Prosumer (rather than consumer - get it?) in the way the internet is utilised should be reflected in the techign and debates in media studies classes around the world.
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Most Helpful Customer Reviews on (beta) 5.0 out of 5 stars  1 review
1 of 1 people found the following review helpful
5.0 out of 5 stars A seminal contribution to Media Studies research 18 Oct. 2013
By Travis Noakes - Published on
Format:Kindle Edition|Verified Purchase
In this compilation of various writings, Professor Gauntlett explains, justifies and defends the importance of a novel research approach in Media Studies, which he (and Associate Professor William Merrin) originally proposed as 'Media Studies 2.0'. Gauntlett argues convincingly that Media Studies research has not adapted its foci and methodologies to address the rise of self-publication and resultant impacts on traditional broadcast media online participatory culture makes. To address this shift, he proposes an approach where researchers not only explore the 'everyday creativity' of varied people online, but also produce content using Web2.0 tools themselves. In this respect, his Kindle book is an example of the 'rubber meeting the road' as it combines a range of content that provides additional insights (particularly helpful for justifying a Media Studies 2.0 approach):
1. It starts with an 'Introduction' to his Kindle book;
2. The 2007 article highlights important failures in the traditional ('Media Studies 1.0') approach and suggests how the best of its approaches might be reworked as a valuable extension to the field;
3. In a 2009 'Response' piece, he explains the background to his 2007 article and responds to criticisms by other theorists in Interactions (vol. 1, no.1);
4. In a 2010 interview in 'Mashup Cultures', he answers questions concerning: his 'Making is Connecting' project; his 'Media Studies 2.0' article and definitions of Web 2.0; and its implications for education and public academic engagement.;
5. 'Six principles for Media Education' suggests principals that media educators can use to benefit their students;
6. 'Good and bad times for making and thinking' (2011) provides the background to the opportunities and challenges facing education and how his book 'Making is Connecting' makes a theoretical contribution to help address these.
7. A 'Conclusion' draws together three themes; (1) understanding by doing, (2) optimism versus pessimism and (3) participation and making as a powerful social force.

This book provides a thorough background to the 'Media Studies 2.0' debate and is very helpful for researchers, like myself, who
are interested in researching 'everyday creativity' in online participatory culture, but have struggled to find an appropriate rationale to justify our interest. This is why I believe this book is seminal; it has and will continue to inspire researchers to change Media Studies for the better, both literally and figuratively.
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