The book presents a number of different packages from classical cubic boxes over paper bags to McDonald's Fries boxes. Each form of packaging is shown in a simple 3-D view, and also presented in its "exploded" form. So, if you're one of those people who takes apart their Tetrapaks mumbling "how do they do it?", this book may be for you. I guess the book is useful if you're looking for novel ways to wrap up your presents. But, even if you're not after any practical application, you might still like this book. I for one love the clean "instruction manual" feel to it, and would be more than happy to put this book on my coffee table. If you're a graphic designer, someone who loves useless but sort of cool "stuff", or both, BUY IT!