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"Mintzberg is one of the best guides for an analysis of strategy and this book is the perfect starting point for someone interested in understanding more about it." - Director Magazine, January 2009 (readership 173,000)
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“Henry Mintzberg’s views are a breath of fresh air which can only encourage the good guys.” The Observer
“My favourite management book of the last 25 years? No contest. The Rise & Fall of Strategic Planning.” Tom Peters, managment guru
Strategy is the most prestigious but also the most confusing part of business. Managers are constantly bombarded with new jargon and the latest fads promising the magic bullet for every strategic problem. The world of strategy can seem to be an impenetrable jungle. Strategy Safari presents a powerful antidote to the dilemma of needing to know about strategy and yet not being able to find any comprehensible guidelines. This revised edition is a comprehensive, colourful and illuminating tour through the wilds of strategic management.
In this provocative, jargon-free and extremely readable guide, top strategy authors Mintzberg, Ahlstrand & Lampel clearly set out and critique each of the ten major schools of strategic management thinking to help you grasp what you really need to know.
Take the strategy safari – your business will thank you for it.
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Customer Reviews
One of the main reasons is that there are so many deeply held views of what strategy is.
If you are a senior manager and have ever faced such a situation, then this book should be at the top of your list.
Authoritative but entertaining, it overviews and critiques the ten schools of strategic thinking which are common in the business world today. Read once through quickly, it will open your eyes to the key thoughts and terminology which characterise each school - in turn explaining why otherwise flexible colleagues can become intransigent over the meaning of a single word.
A more careful rereading will enable you to gain an overview of how different kinds of strategy relate to each other, when one school is preferable to another, and the pitfalls of following any one school slavishly.
At a further level, this book carefully refers by page number to the key texts in each of the schools. It therefore becomes an extended bibliographic study guide to a much deeper immersion in underlying theory.
Mintzberg and his co-authors have worked very hard to keep this text lucid and relatively short. It is nonetheless detailed and rewarding. If you are not sure about this book, there is a summary paper in the FT's Mastering Strategy, which should help to make up your mind.
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