I bought a copy of this book in January, planning to read it before a 2005 strategy session with some colleagues. You know the sort of thing; seven people in a room with a flip-chart trying to be creative and strategic without much inspirartion.
This book made me think, it made me smile and it made me think again. About what we were trying to do and how we were hoping to achieve it. Above all, it inspired me to go into our session prepared to try new things and prepared to challenge the seductively easy answers that always present themselves when you've all dutifully done SWOT plans.
Mintzberg, Ahlstrand and Lampel (the guys behind the excellent Strategy Safari) have pulled together some choice pieces of wit and wisdom on strategy and strategy making, and the parts come together to make an enjoyable whole. I loved Strategy as Little Black Dress (does your strategy work well in all situations an feel good when you're wearing it?) and The Tortoise and the Hare: a fable for senior executives.
A great read and a great little companion for creative strategists everywhere. I'd recommend it to anyone who wants to give their business strategy some real bite