or
Sign in to turn on 1-Click ordering.
Trade in Yours
For a £7.12 Gift Card
Trade in
More Buying Choices
Have one to sell? Sell yours here
Sorry, this item is not available in
Image not available for
Colour:
Image not available

 

Strategic Management of Technological Innovation (Int'l Ed) [Paperback]

Melissa A Schilling
3.0 out of 5 stars  See all reviews (1 customer review)
RRP: £40.99
Price: £35.70 & FREE Delivery in the UK. Details
You Save: £5.29 (13%)
o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o o
In stock.
Dispatched from and sold by Amazon. Gift-wrap available.

Formats

Amazon Price New from Used from
Kindle Edition £33.92  
Paperback £35.70  
Trade In this Item for up to £7.12
Trade in Strategic Management of Technological Innovation (Int'l Ed) for an Amazon Gift Card of up to £7.12, which you can then spend on millions of items across the site. Trade-in values may vary (terms apply). Learn more

Book Description

1 Feb 2013
Strategic Management of Technological Innovation, 4e by Melissa Schilling is the first comprehensive and rigorous, yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling’s approach synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis. The subject is approached as a strategic process, and as such, is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation, to strategy formulation, to strategy implementation. As a brief, affordable paperback, it is ideal to package with cases. Recommended case sets from the author are available through McGraw-Hill Create or from the Harvard Business School Case Database.

Special Offers and Product Promotions

  • Between 20-26 October 2014, spend £10 in a single order on item(s) dispatched from and sold by Amazon.co.uk and receive a £2 promotional code to spend in the Amazon Appstore. Here's how (terms and conditions apply)

Frequently Bought Together

Strategic Management of Technological Innovation (Int'l Ed) + The Global Business Environment: Meeting the Challenges
Price For Both: £76.76

Buy the selected items together

Customers Who Bought This Item Also Bought


Product details

  • Paperback: 320 pages
  • Publisher: McGraw-Hill Higher Education; 4 edition (1 Feb 2013)
  • Language: Unknown
  • ISBN-10: 0071326448
  • ISBN-13: 978-0071326445
  • Product Dimensions: 23 x 18.6 x 1.8 cm
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 21,958 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

Discover books, learn about writers, and more.

Product Description

About the Author

One of CWL HIll's studens at UW


Customer Reviews

5 star
0
4 star
0
2 star
0
1 star
0
3.0 out of 5 stars
3.0 out of 5 stars
Most Helpful Customer Reviews
3.0 out of 5 stars Easy to understand 23 Feb 2014
Format:Paperback|Verified Purchase
It contains good examples as case studies and it can be easily read and understood.It was suggested by our professor in Innovation Management in Imperial College Business School.
Comment | 
Was this review helpful to you?
Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com: 4.3 out of 5 stars  6 reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars Great book 5 Sep 2013
By Dakine - Published on Amazon.com
Format:Paperback|Verified Purchase
I used this book for one of my grad classes, the information is very good and is well written with good cases to study. Obviously the price sucks!
5.0 out of 5 stars The cases were nice lead-ins for the chapters however it would be nice ... 13 Oct 2014
By BeachBabe - Published on Amazon.com
Format:Paperback|Verified Purchase
Purchased for a masters program course in Strategic Management of Technology. The course covered the entire book. The cases were nice lead-ins for the chapters however it would be nice if the book were had more relevant examples and profiles. Since this is the 4th edition, some things are updated, but most graphs dated around 2012 or earlier and not much, if any, from 2013 or later. The concepts are still relevant however and it would be a great supplement to more current cases or coursework.
1.0 out of 5 stars Misprint 9 Feb 2014
By Rowen - Published on Amazon.com
Format:Paperback|Verified Purchase
A few of the chapters are missing and others are intertwined, which although makes for an exciting time trying to find the material you're looking for it just isn't very convenient.
5.0 out of 5 stars NU.edu textbook for SUS603 23 Jan 2014
By mprii - Published on Amazon.com
Format:Paperback|Verified Purchase
Great easy read and fun. Lots of examples and great case studies. This textbook made the class an easy and fun.
5.0 out of 5 stars Happy with my Book 14 Jan 2014
By Daii - Published on Amazon.com
Format:Paperback|Verified Purchase
This book is a lot smaller than you would imagine, but was required for class. Actually easy to read. Got product before estimated arrival date. Good quality. Came in a protective large envelope. New quality.
Were these reviews helpful?   Let us know
Search Customer Reviews
Only search this product's reviews

Customer Discussions

This product's forum
Discussion Replies Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight
Start a new discussion
Topic:
First post:
Prompts for sign-in
 

Search Customer Discussions
Search all Amazon discussions
   


Look for similar items by category


Feedback