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Global Strategic Management Paperback – 14 Jun 2012

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'Lasserre gives strong practical advice on operational aspects of global management and I love the innovative treatment of topics.'
– Sai Lan, Peking University, China

'The breadth and depth of topics covered is the best in the market in my view. The global trends section is very strong and just what is needed for this complex area of study.'

- Carolyn Richardson, Senior Lecturer, University of Cumbria Business School, UK

'The new edition covers key topics in great depth with excellent frameworks that students can use in their analysis.'

- Dr Saleema Kauser, University of Manchester (MBS), UK

'I really like how the important themes and issues are consistently tied to real-life business through examples.'

– Olli Kuivalainen, Lappeenranta University of Technology (LUT), Finland

Book Description

Written by a well-respected author, this is a rigorous yet accessible and concise guide to strategic management, with an international approach and coverage of emerging economies and the Far East

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Amazon.com: 2 reviews
Feedback on this book 21 May 2014
By Geunchae - Published on Amazon.com
Format: Paperback Verified Purchase
Delivery time was not good but the contents of book was quite useful. I recommend this book to people who wishes to know overall global strategy
I like it 21 April 2014
By Motrin - Published on Amazon.com
Format: Paperback Verified Purchase
It is an excellent book.
It is very easy to read and comprehensive.
I like it, I recommend this book.
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