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Strategic Management of e-Business
 
 
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Strategic Management of e-Business [Paperback]

Stephen Chen
5.0 out of 5 stars  See all reviews (1 customer review)
RRP: £38.99
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Product details

  • Paperback: 384 pages
  • Publisher: John Wiley & Sons; 2nd Edition edition (8 Oct 2004)
  • Language English
  • ISBN-10: 0470870737
  • ISBN-13: 978-0470870730
  • Product Dimensions: 19.2 x 2.6 x 23.7 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 938,311 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Stephen Chen PhD
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Product Description

Review

"valuable resource" (Supply Management, 18 October 2001) --This text refers to an out of print or unavailable edition of this title.

Alan Warr, e-Business Strategy Consultant, Rubus

"Steve Chen's book is the first I've seen that succeeds in providing a comprehensive coverage of the whole field whilst introducing enough of the technologies and challenges so that readers who get involved in e-business initiatives appreciate what is really involved...a unique asset in understanding this fast changing and critically important field of contemporary business" --This text refers to an out of print or unavailable edition of this title.

Inside This Book (Learn More)
First Sentence
The beginning of the second millennium will almost certainly be remembered by business historians as a time of unprecedented change in the business world. Read the first page
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7 of 9 people found the following review helpful:
5.0 out of 5 stars Insightful and easy to read, 15 Jun 2001
By A Customer
This book has now become recommended text on our MBA programme. It provides valuable insight into e-business and the deployment of effective business strategies. A real gem of a book.
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Amazon.com: 5.0 out of 5 stars (1 customer review)

1 of 2 people found the following review helpful:
5.0 out of 5 stars Great book to understand e-business strategy, 10 July 2003
By Carlos Mondragon A. - Published on Amazon.com
This review is from: Strategic Management of e-Business (Paperback)
This book is an excellent source to understand the e-business context and how strategy is fundamental to its success. For me this book has been very useful as an e-business consultant.
Unfortunately it covers british examples only. It would be very helpful if it has an international edition.
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