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Stop Stealing Sheep & Find Out How Type Works [Hardcover]

Erik Spiekermann , E. M. Ginger
3.8 out of 5 stars  See all reviews (16 customer reviews)

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Product details

  • Hardcover
  • Publisher: Tandem Library (July 2002)
  • ISBN-10: 0613917642
  • ISBN-13: 978-0613917643
  • Average Customer Review: 3.8 out of 5 stars  See all reviews (16 customer reviews)

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Customer Reviews

Most Helpful Customer Reviews
5 of 5 people found the following review helpful
4.0 out of 5 stars Quick Read for Newbies 10 Jun 1999
By A Customer
Format:Paperback
Today, web information is mostly text. Case in point, you are reading this. Trouble is text on most sites is not appealing. To increase the text appeal of my sites I turned to this book.
The book is a good introduction to typography and a very fast read, under 3 hours. Good for beginners; however, it left me wanting more. It was more like a 10pm news trailer -- woman found walking city streets with nothing on but a hockey mask. I was expecting a book to explain what specific font conveys. Instead the book provides example situations and suggested fonts.
I give it four-stars, and try to find the next book on the subject.
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5 of 5 people found the following review helpful
5.0 out of 5 stars A great looking book about type basics 9 Feb 2001
By A Customer
Format:Paperback
This is a thoughtful run through the basics of using type with lots of pictures and photos giving it atmosphere. There are lots of more in-depth treatments of the subject but this book looks and reads great. Erik Spiekermann is one of the most distinctive talents in european design and this book is a great example of his clear design - the medium really fits the message.
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5 of 5 people found the following review helpful
5.0 out of 5 stars A good clean introduction to type 17 Nov 1998
By A Customer
Format:Paperback
As a graphic art professor, I use this book as an introduction to type for those who have never considered the subject before. It is popular with students for ease of reading and understanding. A must for anyone starting a serious study of type.
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4 of 4 people found the following review helpful
3.0 out of 5 stars This is a lightweight approach to the subject 12 Dec 1997
By A Customer
Format:Paperback
I felt that there was more cleverness than substance. It is not rigorous to be a good classical approach nor is it radical enough to please modernists. I recommend Elements of Typographic Style for the former and The New Typography for the latter. Skip this one.
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4 of 4 people found the following review helpful
5.0 out of 5 stars Get this book! 3 Feb 1997
By A Customer
Format:Paperback
If you are interested in type or being a graphic designer - get this book! Great book.
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7 of 8 people found the following review helpful
1.0 out of 5 stars Isn't type groovy 8 Mar 1998
By A Customer
Format:Paperback
I always think of this as the "isn't type groovy" book. Spiekermann and Ginger seem to be at pains to avoid transmitting actual knowledge, while advertising that having lots of fonts and using them is fun. There are much, much better, and much more inspiring, introductions to the subject: Robin Williams' "Design for Non-Designers", or The Thames and Hudson Manual of Typography, Shahn's, "Love and Joy about Letters"....
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1 of 1 people found the following review helpful
5.0 out of 5 stars Gideons Bible has a new insert 23 Mar 1997
By A Customer
Format:Paperback
This book has been in the minds of talented designers everywhere. Typographers have unfortunately always held the view that if you had to ask, you would never know. Well, I didn't, so it was a long, tedious journey. Now I know, forget the trip to type Mecca and save yourself the art directors humiliation, just get this book. All of a sudden Futura Condensed Extra Bold will make sense. Easy.
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5 of 6 people found the following review helpful
By A Customer
Format:Paperback
If you like the art of the printed page and wondered about typography, this is a good book to lay
your hands on. With information presented in a well laid out, sophisticated package, Erik
Spiekermann and E.M. Ginger justifies the need for knowing typography by showing you what
type and layout can do for information in the 90's. For the educated designer the content inside
offers nothing new. However, for a budding design artist who has wondered what "good"
typography really means, "Stop Stealing Sheep & Find Out How Type Works" is an inspiring
definition.
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Most Recent Customer Reviews
4.0 out of 5 stars Fantastic read, excellent resource.
I bought this book to learn more about typography after my lecturer slated my work as having "no idea about type". Read more
Published on 7 Dec 2010 by Freyr
3.0 out of 5 stars very interesting
I was astonished by the style and the redaction of the book. It is a unique way for approaching this concept of typing and typefaces. All in all read it to enlarge your knowledge.
Published on 19 April 2003 by alia
4.0 out of 5 stars A good primer for those new to type
I liked this a lot. For the tyro designer who wants to find out more about the subject, this is pretty good. Read more
Published on 21 Dec 1999
5.0 out of 5 stars Informative, creative, and involving
The author knows what he is talking about and demonstrates it with they typefaces used in his book. The illustrations are very demonstrative and it never fails to keep the... Read more
Published on 31 Aug 1999
1.0 out of 5 stars Disappointing
Erik Spiekermann is better than this. This is more on the level of basic advice, such as that found in Robin William's work, only not as good. Read more
Published on 25 Aug 1998
5.0 out of 5 stars For any designer who loves typography
In this book Spiekerman & Ginger travels all the different posibilities of the typography. A must have for every designer (for the beginers to learn and for the experimented... Read more
Published on 16 Jan 1998
5.0 out of 5 stars Terrific introduction to typefaces
entertaining, informative, fun to read and look at, I learned a lot. Was bummed when I finished the book.
Published on 23 Sep 1997
2.0 out of 5 stars Over rated book sets a poor example
This book, while attractive and expensively produced, is actually _not_ a good example of _how_ to use type. Read more
Published on 3 July 1997
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