Bought this for a 6 year olds birthday - he loves it but it also appeals to much older kids/teens and people who are in to graphic design, urban/street art etc. The quality is really impressive - full of high gloss peel stickers which range over a cross section of figures, graffiti influences, comic art etc. Great value for money, really good fun, and I would buy this book again as a gift for anyone who appreciates this style of design...in fact planning on buying a copy for myself now I have seen it. Even better than I thought it was going to be and great to have just as a reference book if you want to keep it intact. Especially recommend it as a fun gift for boys...though a lot of girls will love it too.