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Startup Weekend: How to Take a Company from Concept to Creation in 54 Hours
 
 
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Startup Weekend: How to Take a Company from Concept to Creation in 54 Hours [Hardcover]

Marc Nager , Clint Nelsen , Franck Nouyrigat

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‘This book is a powerful and valuable lesson in what can be achieved if you put the right people in the same room, with the intent of achieving a single goal.’ (Will Roney, Bookworm.73, January 2012)

Product Description

Tested principles for transforming an idea into a fully operational company

Startup Weekend—the organization behind 54–hour events where developers, designers, marketers, and startup enthusiasts come together to share ideas, form teams, build products, and create startups—has spawned both a global initiative in entrepreneurship as well as numerous successful startups. Startup Weekend, the book, contains best practices, lessons learned, and empowering examples derived from the organization′s experiences for individuals and small organizations to follow as they launch businesses. Each of the key beliefs outlined has been tested by Startup Weekend and has yielded powerful results.

The principles described in each chapter will give any business idea a greater chance for success.

  • Chapter topics include trust and empowerment, flexible organizational structures, the power of experiential education, action–based networking, and much more
  • Describes consequences for startup development as entrepreneurs and founders begin doing much more, even faster
  • Profiles successful Startup Weekend companies, including two powerful examples: Memolane, an application that captures a user′s online life in one timeline making it easy for users to travel back in time and relive memories; and Foodspotting, a mobile and desktop app that allows users to find and share the foods they love

Apply these simple actionable principles to launch your own startup revolution.


Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Amazon.com:  12 reviews
29 of 30 people found the following review helpful
Some Good Information, But Very Short & Thinly Developed 3 Nov 2011
By Bradley Bevers - Published on Amazon.com
Format:Hardcover
I have really been looking forward to this book, but now that I have it am very disappointed. I was expecting a book that would really give tools, ideas, and practical information on how to build a business in a weekend. Instead, it feels like a book that just points to an event (Startup Weekend) over and over. After reading this, Startup Weekend the event sounds great and like something I definitely want to attend. Startup Weekend the book . . . comes up lacking.

The ideas presented are short. For instance, the first two are action-based networking and the 60-second pitch. Great place to begin for a startup, but after the chapter titles are in place the authors then write about how these things are accomplished at Startup Weekend. Stories about different people presenting their 60 second pitch in front of large groups of people is not helpful in a book. Talking about the casual Friday night dinners at Startup Weekend in a book is not helpful either. You come away from reading the book thinking Startup Weekend (the event) sounds amazing, but you are no closer to actually pulling off any of these things in a weekend on your own time. Instead, it feels like you just watched an infomercial.

One big problem with the book: the introduction is too long. It is 20 pages, making the remainder of the book 130 pages or so. The story of how Startup Weekend . . . started up . . . is interesting, but would have been better at the end of the book. You definitely want to know more about Startup Weekend when you read the content, but its hard to care very much when its placed at the beginning.

130 pages is long enough to accomplish great things if you do it right, but this book just doesn't deliver. There are some helpful things here, and some quotes that are worth remembering, but your time is better spent on other books. I gave it three stars because the information is solid, there is just not enough of it.

Recommended if you are interested in learning and attending a Startup Weekend event. Actually, you should probably skip the book and just attend the event . . . they really sound like they are great, and I am going to try and make the next one in my area. If you want to test a business idea and get it launched quickly, both The 4-Hour Workweek, Expanded and Updated: Expanded and Updated, With Over 100 New Pages of Cutting-Edge Content. and The New Business Road Test: What entrepreneurs and executives should do before writing a business plan are better books to start with.
4 of 4 people found the following review helpful
Insight into entrepreneurship in the 21st Century 27 Feb 2012
By M. Lang - Published on Amazon.com
Format:Hardcover|Amazon Verified Purchase
This book is written by the founders and managers of the Startup Weekend programs held today in many cities throughout the world. Basically, aspiring entrepreneurs and others curious come together to develop a new business over a weekend: ideas are presented on Friday evening, people come together in teams, work all weekend, and final pitches are made on Sunday evening. This kind of grassroots event is representative of the new entrepreneurial ecosystem that is emerging in the U.S. and some other countries today. It is fast paced and open, very different from the highly structured incubators, mentoring programs, and seed funding entities that characterized the old entrepreneur support network.

In the book the authors share the vision that led them to start these weekend events. They make the point that helping people with ideas find partners with complementary skills is the most valuable thing for a potential entrepreneur, even more than funding. Today, a good team can bootstrap at least an early version of a wide variety of products and services and then either grow organically or use the early success to justify investment. While I am pretty familiar with the entrepreneurial process and the new ecosystem, I found this book to be informative and very readable. The person who is thinking about starting or getting involved in a new business will gain a lot of insight into what it really takes and whether you are ready. The book also has a great introduction by Carl Schramm and Steve Blank about how different it is to start a business today than it was even 5 or more years ago.

If you are looking for an explanation of how to run a Startup Weekend yourself, this is not the ticket. Contact the authors. But if you want to better understand entrepreneurship and how programs like Startup Weekend are greatly expanding the ecosystem and widening the practicality of entrepreneurship, then this is a great read. If you are considering in any way some kind of entrepreneurial endeavor, you should find this book a great resource. It will take away the myths and give you a realistic perspective on what is involved. I suspect we will see more people strike out on their own once they see that almost anyone with sufficient passion can do it.
1 of 1 people found the following review helpful
Overpromises, Underdelivers 19 April 2012
By Ryan Battles - Published on Amazon.com
Format:Hardcover|Amazon Verified Purchase
Like other reviewers, I picked up this book because of the subtitle, "How to take a company from concept to creation in 54 hours." In short, the solution is "Attend a Startup Weekend." The book itself does not give much information, and is clearly geared towards advertising the Startup Weekend events. I'm a little offended at this because I felt like I wasted money, and my time, to simply walk away feeling advertised towards. Unless you are going to a Startup Weekend and really want to have a preview from the founders, I'd skip this book and grab another startup-based title.

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