This book concentrates on the creative heart of business, on how to develop an exciting enterprise from the original germ of an idea. It covers topics such as: Finding a good idea; Getting started; Creating a winning business plan; Funding your enterprise; Marketing your business; and, Maintaining progress.
Starting Your Own Business
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Review
'Encouraging and practical, Green's book covers all the basics...an entrepreneur himself Green knows the questions to ask.' -- Management Today
'His techniques obviously work because, aside from his work as a business lecturer, he is still an active entrepreneur. The book is also full of practical hints about handling tax, approaching potential funders and finding suitable premises.' -- The Independent
'Practical advice presented in a clear, concise style.'
'An easy-to-read and motivating book.'
-- Making Money
'His techniques obviously work because, aside from his work as a business lecturer, he is still an active entrepreneur. The book is also full of practical hints about handling tax, approaching potential funders and finding suitable premises.' -- The Independent
'Practical advice presented in a clear, concise style.'
'An easy-to-read and motivating book.'
-- Making Money
From the Author
2005 is the tenth successive year in publication for Starting Your Own Business, the bestselling guide to planning and building a successful enterprise.
To celebrate an extremely successful decade in print I have added additional material to the recently launched 4th edition: new chapters, more checklists, and in particular a comprehensive chapter on why women excel in small business. --This text refers to an out of print or unavailable edition of this title.
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Customer Reviews
Most Helpful Customer Reviews
12 of 12 people found the following review helpful
Format:Paperback
I am planning to launch my own business in May of this year and I've been reading lots of books on the subject of start-ups. This one is the most comprehensive I've come across. Found the chapter on securing public sector funding most instructive - it has provided me with useful inroads which I'm currently pursuing
Margaret Boyle
Hungerford, Berks
15 of 16 people found the following review helpful
By A Customer
Format:Paperback
A great book for anyone thinking about starting a business from scratch with little or no experience. Using simple but illustrative examples, the author raises and discusses many of the practical issues of starting up. The book is a very readable introduction that gets the reader thinking along the right lines, and is full of references to other sources of information on more specific topics.
33 of 37 people found the following review helpful
By A Customer
Format:Paperback
I got this in the hope of answers to questions I didn't even know I wanted to ask. It is brilliant. I recommend it to anyone who wants to start a business or as a freelance person but does not where to start. excellent ideas and suggestions. very helpful and easy to read.
Most Recent Customer Reviews
5.0 out of 5 stars
Clear and Informative
I found this book to be full of excellent advice and information. It is easy to follow and I think anyone starting out, as I am, should give it a read. Read more
Published on 11 July 2010 by Megan Rooney
5.0 out of 5 stars
Great book
Jim Green inspired me to set up a website for my gardening design business and to include social media in the marketing mix to accelerate browsing interest in my services. Read more
Published on 5 July 2010 by stacy
5.0 out of 5 stars
An incredibly useful book!
Thoroughly enjoyed this book from start to finish and would recommend it to anyone thinking about starting a small business of any description.
Published on 27 Jun 2010 by Tenement
4.0 out of 5 stars
very good book
This book is a great source of information, I have learned a lot from it! I also bought Stop Working by rohan hall, which teach you on how to start your own business but also take... Read more
Published on 6 Dec 2004
5.0 out of 5 stars
Very easy read!
I am just starting a business and this book was very inspiring, informative and most of all a very easy read. I loved it!
Published on 28 Oct 2004
2.0 out of 5 stars
Don't dial the numbers at the back of the book
I found the book informative but when ever I went to ring a contact in the North West - Dead tones - Is this the future ....
Published on 14 July 2004 by Mr. S. Pritchard
5.0 out of 5 stars
I ENJOYED THIS HOLIDAY READ
I'm over in the UK from San Francisco on holiday for a few weeks. I bought this book in a London store and found it a very interesting read. Read more
Published on 19 July 2003 by KRISKNA VALDEZ
2.0 out of 5 stars
not bad but...
This book is interesting to read. It works more as a motivator than giving realy good ideas to start your own business.
It will help you decide to go for the jump or not. Read more
It will help you decide to go for the jump or not. Read more
Published on 11 Oct 2002
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