In this comprehensive guide, Jill Sutherland offers practical and realistic advice, designed to take would be sandwich bar owners from idea, to opening. Packed with top tips, real-life examples, checklists and anecdotes, it provides a stage-by-stage guide to your first year, from the planning of your business, to it's opening and becoming established. You'll learn how to: - Develop and research your sandwich bar 'idea' - Write a professional business plan - Find the right shop unit, and fit it out - Decide on suppliers - Manage food hygiene and health and safety - Create your menu and source produce - Budget, forecast and manage cash flow - Launch and generate interest - Employ and manage staff
Start and Run a Sandwich and Coffee Shop
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'Crammed with good advice.' Daily Express 'An excellent book...full of practical advice for would-be independents.' Sandwhich & Snack News
From the Author
When my husband and I started our own cafe three years ago the up hill climb we had to make seemed enormous! However, through hard work and determination we have made our business an award winning success.
I greatly enjoyed writing this book, and hope through my personal experience and advice, to help you achieve your own cafe goals!
I greatly enjoyed writing this book, and hope through my personal experience and advice, to help you achieve your own cafe goals!
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Most Helpful Customer Reviews
7 of 7 people found the following review helpful
By N. Minnis
Format:Paperback|Amazon Verified Purchase
This is an excellent book and one that I carried round with me in a backpack in the months before I set up my cafe. I referred to it constantly and used it to help me source equipment, for advice, eg about going to exhibitions and also for support - it was written by people who, like me, gave up a very different career to become cafe owners.
The one thing that is missing is advice on how to get customers through your door - or just to notice that your cafe is there! There is some info there, but it's not very detailed. I think this could be the subject for a whole new book. Reading the book gives the impression that customers just magically flooded through the door on the first day they opened, and I'm sure this is because they did a brilliant marketing job before they opened. After all, they used to be in PR. I think a book on how to market your cafe and how to get and keep customers would be a great success.
The one thing that is missing is advice on how to get customers through your door - or just to notice that your cafe is there! There is some info there, but it's not very detailed. I think this could be the subject for a whole new book. Reading the book gives the impression that customers just magically flooded through the door on the first day they opened, and I'm sure this is because they did a brilliant marketing job before they opened. After all, they used to be in PR. I think a book on how to market your cafe and how to get and keep customers would be a great success.
4 of 4 people found the following review helpful
By A. Field
Format:Paperback
such a useful practical and handy book- I only wish I had invested sooner. There is so much involved in running a cafe, and as this is my first business I found the book to be invaluable.
1 of 1 people found the following review helpful
By cansboro
Format:Paperback
This book is full of interesting and practical advice for anyone looking to open a coffee shop. It is written by someone who started as a novice for other people in the same situation and it highlights the potential pitfalls as well as the positive aspects which is an eye opener and exactly what you need to know before you embark on such a project
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Most Recent Customer Reviews
5.0 out of 5 stars
Blueprint for a successful business set up
Well written, very informative, will be a great guide for my business I have read this every time on the tube and l find it gives me total inspiration with a common sense approach.
Published 1 month ago by Mike Bowley
4.0 out of 5 stars
Start & Run a Sandwich & Coffee Shop
Start & Run a Sandwich & Coffee Shop (Small Business Start Ups)
This book is a must if you are thinking about running either of these types of businesses. Read more
This book is a must if you are thinking about running either of these types of businesses. Read more
Published 13 months ago by xamthe
5.0 out of 5 stars
Great book
I found this book very informative. It answered all the questions I didn't even think about! After reading it I felt that I too could do this and I am currently looking into what... Read more
Published 13 months ago by Betty
5.0 out of 5 stars
It is really a very helpful book!!!
I invested one day to read this book and I got so much useful information that it would have taken me several months to obtain the same on my own! Read more
Published 21 months ago by A. Abdulakh
5.0 out of 5 stars
Invaluable book - indepth and honest
This is such an amazing book. It is clearly written and easy to read and understand. It goes through step by step how to start a coffee shop business and it's certainly one i'll... Read more
Published on 20 Mar 2011 by Mrs. Melanie Sutton
5.0 out of 5 stars
A treasure chest full of helpful advice
I am developing a new sandwich bar business in East Yorkshire and even though I have years of retail management experience I felt rather lost when it came to starting a sandwich... Read more
Published on 9 Feb 2011 by Pete Spiers
5.0 out of 5 stars
new venture
I bought this book for my son-in-law. He thought it was very helpful and will use it in his new venture.
Published on 31 Dec 2010 by Mrs. A. Robinson
5.0 out of 5 stars
Great book invaluable advice
I've had this book for around a month now and have read it cover to cover twice already! Its packed with useful tips and advice when setting up a sandwich bar. Read more
Published on 1 Aug 2010 by LunchMate
5.0 out of 5 stars
Absolutely recommended
Wonderful book.
This book was not only an eye opener to things I'd really never thought of as issues concerning a sandwich/coffee but also a real inspiration to just go and do... Read more
This book was not only an eye opener to things I'd really never thought of as issues concerning a sandwich/coffee but also a real inspiration to just go and do... Read more
Published on 21 July 2010 by Miss K T
5.0 out of 5 stars
Great book!
Is wrriten in understandable language, easy and nice to read, a lot of important informations, include everything you should know to start your own bussines.
Published on 7 April 2010 by M. Jozwik
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