Sunday Times, August 3 August 2003
Recommended reading for people wishing to start their own business
--This text refers to an out of print or unavailable edition of this title.
Product Description
Whether you dream of owning a corner shop or starting the next High Street chain, there are few more exciting prospects than starting your own business. The number of people choosing to shape their own destiny is growing and is open to people of all ages. Entrepreneurs over the age of 45 increased by 26 per cent last year and the average age of those who start their own business is 39. If you get it right the rewards can be great - not only in financial terms but in the sense of achievement. This book will guide you through the whole start up process and steer you on towards success. Defining your business strategy Researching the market and setting the right price Writing a business plan and raising finance Recruiting and managing staff Forecasting, budgeting and accounting Buying an existing business or franchise
From the Author
This book was written to aid all small businesses, whether just starting up or already established. I am pleased that the book has now been recommended by The Sunday Times as essential reading for all entrepreneurs who are considering running their own business.
A Full series of titles written by me are available in the How To Books series covering Marketing, Finance, Accounting and Business Planning. --This text refers to an out of print or unavailable edition of this title.
About the Author
Alan Le Marinel is a much sought-after management consultant with a background in business banking.
